- Cycling broadcasters include Sportsnet's Jamie Campbell and three-time Olympic medallist Curt Harnett; Athletics team adds TSN's Vic Rauter and Donovan Bailey -
- Hélène Pelletier, Patrick Leduc, and more join the French-language broadcast team -
- Consortium launches Olympic Alerts and Road to London series, sponsored by Bell, McDonald's Canada, and Procter & Gamble -
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TORONTO, March 27, 2012 /CNW/ - Canada's Olympic Broadcast Media Consortium announced today additional broadcast talent for its broadcast of the London 2012 Olympic Games. Olympians Donovan Bailey, Curt Harnett, and Kara Lang, along with veteran sportscasters Jamie Campbell, Gerry Dobson, and Vic Rauter, all join the talent pool, analyzing and calling the Games on the English-language Consortium platforms. On the French-language side, Hélène Pelletier, Yvan Ponton, Jean Gounelle, Patrick Leduc, Michel Fervac-Larose, and Alain Usereau have been added to the broadcast team. These broadcasters join the previously announced Consortium broadcasters led by Brian Williams and Chantal Machabée. In total, the Consortium now has 23 Olympic medallists on its London 2012 broadcast team.
**MEDIA NOTE** - For a list of today's Consortium broadcast talent additions, see below. Find a full list of the broadcast team, to date, click here.
The Consortium also announced today that it will once again strategically build awareness for Canadian athletes at London 2012 with two, branded highlight series that will air on multiple Consortium platforms, including CTV, CTVOlympics.ca, OMNI, RDS, RDSolympiques.ca, Sportsnet, TSN, and V. On Monday, April 2, the Consortium adds another chapter to its award-winning storytelling approach to the Games with Olympic Alert segments and the Road to London series, both sponsored by Bell, McDonald's Canada, and Procter & Gamble. Olympic Alerts focus on athlete performance results in the lead-up to London 2012, while the Road to London weekly series focuses on in-depth athlete profiles. Together, the series aim at increasing Canadians' awareness and knowledge of summer athletes well in advance of the Games.
"We are proud to add these experienced broadcasters and sports experts to the Consortium team, bringing us another step closer to July 27," said Adam Ashton, President, Canada's Olympic Broadcast Media Consortium. "This impressive group is central to our goal of sharing wonderful stories and insight on our Olympic hopefuls with all Canadians, before and during the Games."
Additions to English Broadcast Team
Vic Rauter (play-by-play, Canoe/Kayak Slalom)
Claudia Kerckhoff-Van Wijk (analyst, Canoe/Kayak Slalom)
Alexandra Orlando (analyst, Rhythmic Gymnastics)
Kara Lang (studio analyst)
Lisa Bentley (analyst, Open Water Swimming)
Additions to French Broadcast Team
Michel Fervac-Larose (play-by-play, BMX)
Alain Usereau (play-by-play)
Jean Gounelle (play-by-play)
Patrick Leduc (analyst)
Michel Fervac-Larose (play-by-play, Beach Volleyball)
Alain Usereau (play-by-play)
SOCIAL MEDIA LINKS
About Canada's Olympic Broadcast Media Consortium
Canada's Olympic Broadcast Media Consortium is a unique relationship led by Canada's #1 broadcaster, CTV with 80% interest, along with Rogers Media Inc. with 20% interest. The Consortium will provide unprecedented coverage and consumer choice in English, French and multi-languages on multiple platforms of the London 2012 Games of the Olympiad, taking place July 27 to August 12, 2012. Official brands include CTV, TSN, RDS, RDS Info Sports, Sportsnet, OMNI, OLN, V, ATN, CTVOlympics.ca, RDSolympiques.ca, and select Rogers radio stations across the country. The Consortium delivered the Top 5 most-watched events in Canadian television history during its revolutionary coverage of the Vancouver 2010 Olympic Winter Games.
For further information:
Amy Doary, Canada's Olympic Broadcast Media Consortium, 416.384.2593, [email protected]