TORONTO, April 30, 2015 /CNW/ - AcuityAds Holdings Inc. (TSXV:AT) ("AcuityAds" or "Company"), a leading provider of targeted digital media solutions, enabling advertisers to connect intelligently with their audiences across online display, video, social and mobile campaigns, today announced the acquisition of approximately $500,000 in commitments in Q2 2015 from a leading North American automotive dealer.
"The automotive industry has been a vertical in which we have been investing in for the past couple of years to ensure effective targeting and delivery of digital media results to our clients," said Tal Hayek, Co-founder and CEO of AcuityAds. "We are very pleased and appreciative of the confidence this major dealer has demonstrated in us. We believe that this level of commitment is indicative of the quality of our technology and its ability to learn, optimize, and deliver consistent results to our clients and their advertising objectives."
The automotive industry represents one of six core vertical areas of focus for AcuityAds that, combined with publisher direct relationships and third party data source integrations, enables AcuityAds to deliver greater granularity in audience targeting. In addition to Automotive, AcuityAds' other core verticals are Financial Services, Healthcare, Retail, Politics, and Entertainment.
AcuityAds has developed a programmatic marketing platform powered by proprietary machine learning technology that allows advertisers to target and connect intelligently with their audiences across online display, video, social and mobile campaigns. With operations in New York, Toronto, Los Angeles, Montreal, Chicago, and Boston, AcuityAds's customers include both large Fortune 500 enterprises and small to mid-sized businesses. For more information, visit www.acuityads.com.
Disclaimer in regards to Forward-looking Statements
Certain statements included herein constitute "forward-looking statements" within the meaning of applicable securities laws, including but not limited to statements regarding AcuityAds' areas of focus and service offerings. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, while considered reasonable by management at this time, are inherently subject to significant business, economic and competitive uncertainties and contingencies. Investors are cautioned not to put undue reliance on forward-looking statements. Except as required by law, AcuityAds does not intend, and undertakes no obligation, to update any forward-looking statements to reflect, in particular, new information or future events. The Company's client that has been mentioned in this press release has the right to exercise an out clause right at any time during the advertising campaign.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
SOURCE AcuityAds Inc.
For further information: Babak Pedram, Investor Relations, Virtus Advisory Group Inc., 416-644-5081, [email protected]; Tal Hayek, Chief Executive Officer, AcuityAds Inc., 416-218-9888, [email protected]