A first in Québec - Réseau Sélection will light up the sky: lighting a 400-foot crane at Sélection Panorama

LAVAL, QC, May 17, 2017 /CNW Telbec/ - Réseau Sélection will light up the main crane at the Sélection Panorama construction site, located at the junction of Montréal and Laval, on May 16th, 2017 at 9:00 pm. The event will provide sort of a humble "tip of the hat" to highlight Montréal's 375th anniversary celebrations; as Jacques-Cartier Bridge will be lit up in a spectacular fashion. This project, a first in Québec, was developed in collaboration with Diplomate, an audiovisual firm. Lighting up cranes is a growing trend that can increasingly be seen throughout the world, particularly in Europe, where real estate developers design original lighting ideas.

"This creative lighting will liven up the sky, far more than fixed lighting, up to a height of about 400 feet over the next few weeks, near Rivière des Prairies, where the highest retirement complex in Canada will be erected," said Isabelle Dessureault, Réseau Sélection's Vice-President, Marketing & Public Affairs.

Spectators will be able to see the lit-up crane from several locations in Montréal and Laval. A video shot with the assistance of a drone is available at www.selectionpanorama.ca.  

About Sélection Panorama
This 30-story retirement complex will be Laval's tallest residential building and Canada's highest-rising retirement tower. Its modern and prestigious design was developed by Maxime-Alexis Frappier of ACDF, a world-renowned architect. This project has the potential to the prototype to be used to develop future projects in densely populated urban areas that enable retirees to remain in their living existing environments.

About Réseau Sélection
Réseau Sélection has been designing, developing, building and managing retirement homes for more than 25 years.  Réseau Sélection, a pioneer in its sector, is a leading Canadian private retirement complex sector actor. Its unique, vertically-integrated structure, facilitates geographic and product diversification. Réseau Sélection is currently developing, building or operating 35 retirement complexes, some 10,000 units, and employs close to 3,500 people, dedicated to its clientele. According to one poll, 96% of clients recommend Réseau Sélection. In addition to revitalizing and enhancing its residents' quality of life, Réseau Sélection has also developed healthyID®, a lifestyle program focusing on prevention and awareness for adopting healthy daily living habits so that residents "live better, longer."


SOURCE Réseau Sélection

For further information: Patrick Préville, Director of public relations, 514-808-5926, ppreville@reseau-selection.com


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