VANCOUVER, Aug. 3, 2017 /CNW/ - 3tl Technologies Corp. (TSXV: TTM)(OTCQB: TTMZF) (the "Company" or "3tl") announced an agreement to provide PLATFORM³, its Software as a Service (SaaS) consumer marketing platform, to host a digital shopper marketing promotion for a multinational brewing company (the "Brewing Company").
PLATFORM³ will be used as the mobile platform for a shopper marketing promotion to promote the beer products of the Brewing Company in retail locations across Canada. The promotion is expected to commence in September 2017 and run until March 2018. Consumers of the beer products who validate their purchase receipts with their mobile devices on PLATFORM³ will be rewarded with entries into a sweepstakes to win tickets to professional sports events.
This is the second time that the Brewing Company, which has annual revenues of approximately US$ 11 billion, has licensed PLATFORM³ (see press release dated April 20, 2017). PLATFORM³ will enable the Brewing Company to influence purchasing decisions with rewards via mobile devices in retail locations and collect valuable data about their customers.
"After proving our value proposition with a short term promotion earlier this year, we earned the opportunity to provide a longer term solution for this leading Brewing Company," said Rob Craig, CEO of 3tl. "This promotion is consistent with our trend towards longer term license agreements and repeat business that has driven strong sales growth in 2017. Leading consumer packaged goods companies that sign on for longer term agreements are able to leverage our artificial intelligence modules to target offers via mobile devices directly to consumers based on their purchasing behaviour and demographics."
About 3tl Technologies Corp.
PLATFORM³ is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. PLATFORM³ encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use PLATFORM³ to influence and incentivize shoppers to interact with their brand and make purchases in-store and online.
For more information, visit 3tltechcorp.com.
For additional information about the company please visit www.sedar.com. The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors - including the availability of funds and the results of financing efforts, - that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see www.sedar.com). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
SOURCE 3tl Technologies Corp.
For further information: 3tl Technologies Corp., Robert Craig, Chief Executive Officer, (604) 639-5441, [email protected]