New online guide guarantees ideal body weight for life and features virtual coaches
TORONTO, March 7, 2012 /CNW/ - In a world of fad diets and weight loss gimmicks, the 29 DAYS Lose Weight Program represents a complete departure because it's not a diet at all. Rather than pushing obsessive calorie counting and unrealistic food restrictions, the program takes an innovative approach to weight loss by addressing the root causes for undesired eating behaviour.
29 DAYS is a roadmap that promises lifelong change, not a temporary fix. The program tackles human behaviour by teaching people the science and psychology behind weight loss and empowering them to replace old eating patterns to new healthy habits within a month.
"29 DAYS is not another diet," said founder and president of 29 DAYS Richard Fast. "The first step to losing weight is getting yourself to do what you already know — our program does that. It sounds simple, but that's the key piece missing from other plans. Fad diets completely ignore the powerful force of the mind. Once passion fades or the diet ends, you'll revert back to old eating habits, lifestyle and weight."
The program offers members a new lifestyle that includes learning to savour favourite foods without binging or guilt trips, realizing how easy it is to exercise when you start by squeezing it into 60-second bursts, and discovering secret ways that water can help shed pounds.
Through daily interaction online, members of 29 DAYS will take simple, logical steps to change the way they think about food and break bad eating habits. To keep people motivated and on track, a virtual coach makes one-on-one contact twice a day to guide members toward adopting a new mindset as the route toward permanent weight loss. The program requires on average about 15 minutes a day to complete required readings and journal entries.
Just how different is this program? By Day 3, members will learn why crash diets are damaging to permanent weight loss goals. The first part of the program is so focused on the psychology of weight loss that members make no changes to their lifestyle until Day 15.
The 29 DAYS step-by-step program includes four phases:
Week 1 AWARENESS - learn observation and awareness techniques to understand current bad habits; use tools to fight against food triggers such as stress or boredom
Week 2 COMMITMENT - develop individual ideas on how to make permanent changes; tailor plans for personal weak spots; build powerful thought processes and gain control
Week 3 TAKING ACTION - put to work small and easy changes to replace bad behaviour with positive approaches; learn the four pillars to weight reduction
Week 4 STAYING THE COURSE - understand the importance of the final week to solidify new habits and permanent lifestyle changes
Released this spring 2012, the 29 DAYS Lose Weight program is offered at three levels. The Advanced System ($97) includes the following components:
- 29 DAYS to a Habit You Want e-book
- 29 DAYS to Your Perfect Weight e-book
- Twice daily email coaching sessions for 29 days
- Daily food and consumption tracker
- Message Myself - customized messages and inspiring reminders
- Personal weight loss calculator
- Daily coaching videos
- Lifetime access to the program and online personal diary.
The Complete System and Personal Coaching ($299) involves three additional 30-minute sessions at key intervals on Day 1, 15 and 29. The Book Package ($29) offers no coaching or on-line tools.
The 29 DAYS Lose Weight program is 100 per cent guaranteed, providing written notice is received within 30 days of commencement date. The response to food triggers will no longer be the old habit of overeating after 29 days of taking the program.
About 29 DAYS:
29 DAYS is a Canadian company founded by Richard Fast in 2009. A self-published author Richard Fast has written several 29 DAYS programs, to address healthy lifestyles and key goal-driven initiatives, including: 29 DAYS to Lose Weight (new release); 29 DAYS Get Fit and Stay Healthy (new release); 29 DAYS Stop Smoking; 29 DAYS Financial Independence; and 29 DAYS Effective Communication. The inspiration behind the brand stems from realizing a gap in the market and finding from personal experience that the majority of self-help books had no lasting effect or change.
Prior to creating 29 DAYS, Richard has received notoriety for inventing MindTrap, and many other lateral thinking puzzles and products that have sold worldwide.
For more information, please visit: www.29daysto.com.
For further information:
Media contact:
Susan Tyndall
[email protected]
647.349.6375
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