TORONTO, Nov. 2, 2018 /CNW/ - Today at his secret workshop, Santa Claus himself announced the exciting details of the 114th Santa Claus Parade, celebrating the biggest parade Toronto has ever seen.
This year the parade will be held on Sunday, November 18, featuring 32 floats and 21 marching bands. With the highest number of floats to date, the new floats for this year include: Sunlife Financial, Sunwing.ca and Autentica Cuba, Nickelodeon, and Canadian Tire will also have an exciting new float.
"It is great to see how the support and spirit grows every year," said Clay Charters, Santa Claus Parade Executive Director. "Thanks to the support of corporations and individuals, the parade has become a world class event."
In addition to the support of all those involved, there are a number of initiatives that make the parade bigger and better every year. Metro grocery stores will sell red noses, to help light the way for Santa, at their check-outs with money raised going to the Parade and the United Way. The Holly Jolly Fun Run, a 5km run, will kick off the parade starting at 11:45 a.m. on parade day. All proceeds raised support the Santa Claus Parade. Also new this year, individuals can purchase GO tickets online in advance at gotransit.com/santa to avoid lineups during parade day.
"I am looking forward to seeing all the smiling faces along the parade route," said Santa Claus, who flew into town from the North Pole to offer a preview of this year's magic. "This parade demonstrates how we can make something truly wonderful with the support of everyone involved – that's what Christmas spirit is all about!"
The Parade starts at 12:30 p.m. at Bloor and Christie Streets; travels east along Bloor Street to University Avenue, travels south on University Avenue (in the north bound lanes) to Wellington Street, then travels east on Wellington to Yonge Street, south on Yonge Street and then goes east on Front Street. The parade will head south on Yonge Street and east on Front Street, ending at the St. Lawrence Market. The 114th annual Santa Claus Parade airs Sunday, November 18 at 4:30 p.m. ET/MT on CTV and 5:30 p.m. AT on CTV Two Atlantic and CTV GO.
About the Santa Claus Parade
The Santa Claus Parade is the largest children's parade in North America and the largest outdoor entertainment event held in Canada every year. More information on the Parade at thesantaclausparade.com
About Santa's Elves
This year, a very special group of companies have stepped forward to make a long-term commitment and a substantial financial investment to ensure the Parade continues to bring smiles for years to come.
- Santa's Elves:
- McDonald's Restaurants of Canada Ltd
- Canadian Tire
- Metro Ontario Inc.
- Royal Bank of Canada
- TD Bank Group
- Indigo and Chapters
- Canada Protection Plan
- Tim Horton's
- Maple Leaf Foods
- Sunwing.ca and Autentica Cuba
- Pizza Pizza
- 98.1 CHFI
- Sun Life Financial
SOURCE Santa Claus Parade
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