TORONTO and VANCOUVER, Sept. 6, 2012 /CNW/ - Fulcrum Events Inc., along
with sister company Fulcrum Media Inc., has a taste for good food and
hospitality. With its expertise in the foodservice and spirits arena,
it's no surprise Fulcrum would want to add an outstanding culinary
event like the EAT! Vancouver Food + Cooking Festival to its roster of
As of August 28, Fulcrum became the new owner of the top foodie forum
in Western Canada.
"Fulcrum is excited to acquire EAT!, the culinary star of the west,"
said Fulcrum General Manager Russell Hoffman. "This acquisition allows
us to work even more closely with our Fortune 500 customers to help
bring the EAT! show to greater heights."
Fulcrum is noted as the publisher of the industry-leading YFM and VSA
foodservice magazines, as well as the producer of the popular Drinks
Show and Canadian Coffee & Tea Show, host of the always eagerly awaited
Canadian Barista Championships.
"The acquisition of EAT! dovetails perfectly with our background in food
and spirits and will allow us to provide even more exposure for the
burgeoning culinary scene in Canada," Mr. Hoffman added.
For the past 10 years, the EAT! show has been in the capable hands of
founders Heather Angeard and George Acs of Executive Event Production
"After a decade, the show has grown to the point where we are excited to
transition to a larger company with more staff and national consumer
packaged goods relationships," said George Acs of Fulcrum's
Added Heather Angeard, "We have known Fulcrum for years and watched
their shows grow to new heights, and we have been very impressed with
their team and growth plans for Eat! They are the right home for the
show as it continues to bloom and prosper."
The EAT! Vancouver Food + Cooking Festival is Canada's largest consumer
food festival, featuring hundreds of food, beverage & kitchen goods
exhibitors along with tourist boards, travel suppliers, wineries,
breweries, restaurants, cooking demonstrations, wine and cheese
seminars, cookbook authors & chef competitions. The three-day festival
is attended by the travel trade, culinary enthusiasts, and media.
Since its inception, the event has been attended by over 230,000
visitors. More details are available at www.eat-vancouver.com
Since its launch in 1995, Fulcrum, comprising Fulcrum Media Inc. and
Fulcrum Events Inc., has continued to grow by focusing on select
industries and providing innovative, measurable solutions for many of
the top packaged goods companies in Canada. The company produces
industry leading media properties in convenience, petroleum, car wash,
foodservice, spirits, coffee and tea, and pharmaceutical verticals.
Fulcrum's properties consist of b2b and b2c magazines, database
management, end user promotions, research, educational conferences, and
SOURCE: Fulcrum Publications Inc.
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