Globeandmail.com unveils exclusive subscriber services: Dashboard, Streetwise and ROB Insight
TORONTO, Oct. 22, 2012 /CNW/ - The Globe and Mail today launched Globe Unlimited, its digital subscription service for the globeandmail.com website and apps. Starting today, online readers will require a subscription to Globe Unlimited to access unlimited content seamlessly across all platforms and devices. Casual visitors to globeandmail.com can still enjoy free access of up to 10 pieces of Globe and Mail content per month (including articles, videos, slide shows and other features), after which they will need to subscribe to Globe Unlimited to continue accessing most other content on the site.
Globe Unlimited will be available at no additional cost for five- or six- day home delivery newspaper subscribers, and significantly discounted to $4.99 for partial-week home delivery subscribers. For non-newspaper subscribers, a Globe Unlimited trial is available for 99¢ for the first month, after which the cost will be $19.99 per month. To subscribe to Globe Unlimited, visit www.globeandmail.com/unlimited.
"This is another example of how The Globe continues to invest in new print and digital technologies and top notch journalism. The introduction of Globe Unlimited will allow us to further re-invest in the quality journalism our readers expect," said Phillip Crawley, Publisher and CEO, The Globe and Mail. "Globe Unlimited is at the forefront of the digital transformation that is allowing us to deliver more insight, analysis and content to our readers."
Along with unlimited access to all Globe content on any platform, a subscription to Globe Unlimited also includes exclusive subscriber-only content and tools such as: Dashboard, a new tool to personalize your news experience; a new and improved Streetwise column, providing up-to-the-minute developments and news on the financial markets; and ROB Insight, a new feature providing passionate business readers with an early jump on the stories that are unfolding each day.
Key details of Globe Unlimited:
- Casual users of globeandmail.com who do not have a print subscription will still have access to 10 free online items each month, after which they will either need to subscribe, or wait until the next calendar month when another 10 free articles become available.
- There is no additional cost for readers who have a five- or six-day/week home delivery subscription to The Globe and Mail newspaper, but going through the online subscription process is still required.
- Those with partial home delivery subscriptions, including Friday/Saturday or Saturday-only, can receive Globe Unlimited for a substantially discounted price of $4.99 per month.
- The Globe homepage, section fronts, stock quotes and Letters to the Editor will all remain free and accessible to the public, and will not count toward the monthly limit.
- To encourage sharing, Globe Unlimited will be social media porous; meaning links from Facebook, Twitter, search engines, blogs and other online communities are encouraged. Viewing an article shared via social media will not count toward the 10 free articles limit. Other new subscriber-only features and tools will be introduced over time.
Readers interested in more information about Globe Unlimited can visit us at www.globeandmail.com/aboutunlimited, call us at 1-855-813-6111, email us at firstname.lastname@example.org or follow us on Twitter @globeunlimited. To subscribe, visit www.globeandmail.com/unlimited.
About The Globe and Mail
The Globe and Mail, through its newspaper, magazine, online and mobile platforms, is Canada's foremost news media company. Each day, The Globe leads the national discussion by engaging Canadians in its award-winning coverage and analysis of news, politics, business and lifestyle. The Globe and Mail, Canada's national newspaper, founded in 1844, Report on Business, Canada's most influential business magazine, and globeandmail.com, the newspaper's online and mobile media hub, reach a combined 6.0 million readers every month. The Globe has received numerous journalism awards, including the international prize for General Excellence in Journalism from the Online News Associations in 2011, nine Michener Awards for Public Service Journalism, and more National Newspaper Awards than any other newspaper in Canada. The Globe and Mail is 85% owned by Woodbridge, the investment arm of the Thomson family, and Bell Canada (15%).
SOURCE: Globe and Mail