2014 event to be named Canadian Tire National Figure Skating
OTTAWA, Dec. 18, 2012 /CNW/ - Skate Canada today announced a new
partnership with Canadian Tire, Mark's and L'Équipeur that will help promote and celebrate the country's passion for skating
in communities across the country. The partnership, which is effective
through 2018, includes support for Skate Canada's CanSkate program as
well as title sponsorship of the 100th anniversary event to take place in the nation's capital and, beginning
in 2014, the national competition for novice, junior and senior figure
skaters in Canada will be known as the Canadian Tire National Figure
"We are absolutely thrilled to have joined with Canadian Tire, Mark's
and L'Équipeur for what I know will be a truly remarkable and ground-breaking
partnership," said Benoît Lavoie, Skate Canada President. "We share
similar values, similar goals. Their vision to celebrate skating right
across the country, where we have over 1,200 clubs and skating schools,
aligns with the goals for our association. Having Canadian Tire as our
title sponsor for this event, which draws the best skaters from across
the country to compete for Canadian titles, is just the beginning of a
true celebration of our sport, as we work together to help all
Canadians learn to skate."
The partnership comes into effect for the 2013 event, scheduled January
14-20th at the Hershey Centre in Mississauga. In 2014, the Canadian Tire
National Figure Skating Championships move to Ottawa, and Scotiabank
Place, where a major celebration is planned to commemorate the 100th anniversary of the competition, which began in 1914 at the Minto
Skating Club in Ottawa.
"Skating is a Canadian tradition and we believe there is power in sport
to bring family, friends and communities together," said Landon French,
Vice President of Sport Partnerships for the Canadian Tire family of
companies. "We're thrilled to partner with Skate Canada and, along with
CanSkate, will encourage families across Canada to get out to their
local arena or community rink, be active, and have fun together."
More than 250 skaters compete for novice, junior and senior Canadian
titles at the event, in four disciplines, men's, women's, pair and ice
dance. The event helps determine the senior competitors at the world
championships, and in 2014, is the final qualification opportunity for
the athletes who will be named to represent Canada at the 2014 Olympic
Winter Games in Sochi, Russia. Each year CanSkate teaches more than
125,000 people from children through to adults to learn to skate.
Mayor Jim Watson of Ottawa attended the announcement, and is thrilled to
see this event coming back to the nation's capital where it was last
held in 2006.
"We are pleased to be chosen by Skate Canada to host their 100th
national championship here," said Mayor Jim Watson. "The City of Ottawa
and figure skating have such a long history together. I know that from
the many volunteers who will help with the event, the business
community and the fans of the sport will certainly embrace the 2014
Canadian Tire National Figure Skating Championships and do everything
they can to make this event hugely successful."
This is the 14th time the event will be held in Ottawa. The 100th anniversary event will take place in Ottawa, Ontario, January 9-15,
2014 at Scotiabank Place. The practice facility will be the Bell
Sensplex. Tickets for the event will go on sale in the spring of 2013.
Skate Canada, the national governing body responsible for the
development and administration of skating in Canada, is the largest
figure skating association in the world. With over 5,000 registered
coaches, skating programs for athletes of all ages are offered at
nearly 1,300 skating clubs and schools across the country. Skate Canada
is an association dedicated to providing every Canadian the opportunity
to learn life skills while experiencing the power, strength and
creativity of one of Canada's premier sports.
In 2012, Skate Canada produced two world champions, Tessa Virtue and
Scott Moir in ice dance and Patrick Chan in men's. This is the first
time Canada has produced two senior world champions since 1993.
"Skate Canada… teaching Canadians to skate for 125 years"
About Canadian Tire Corporation
Canadian Tire Corporation, Limited (TSX:CTC.a) (TSX:CTC) is one of
Canada's most-shopped general retailers and the country's largest
sporting goods retailer, with more than 1,700 retail and gasoline
outlets from coast-to-coast. Our primary retail business categories -
Automotive, Living, Fixing, Playing and Apparel - are supported and
strengthened by our Financial Services division, which offers such
products and services as credit cards, retail deposits, in-store
financing, product warranties, and insurance. Nearly 68,000 people are
employed across the Canadian Tire enterprise, which was founded in 1922
and remains one of Canada's most recognized and trusted brands.
SOURCE: CANADIAN TIRE CORPORATION, LIMITED
For further information:
Emma Bowie Public Relations Coordinator, Skate Canada
613.747.1007 ext. 2547
Communications Advisor, Canadian Tire