Increases Investment in Canada with Plans to Open New Data Centres in the Country

Leading Canadian companies BRP and Manulife turn to to help transform their businesses

Company accelerates leadership position as the #1 market share leader in the CRM software market in Canada based on total software revenue for 2013 according to Gartner

Demand for cloud technologies driving soaring growth of Canadian partner ecosystem

TORONTO, June 25, 2014 /CNW/ - Salesforce1 World Tour -- (NYSE: CRM), the world's #1 CRM platform, today announced it is increasing its investment in Canada with plans to open two new data centres in the country as demand for cloud computing grows. At the Salesforce1 World Tour Toronto, the largest cloud computing event in Canada, the company announced that leading Canadian brands including BRP and Manulife are turning to to help drive their business success and customer engagement. Strong customer momentum has accelerated the company's leadership position in Canada — is the #1 market share leader in the CRM software market in Canada based on total software revenue for 2013 according to Gartner[1] — and has driven soaring growth of its Canadian partner ecosystem.

Comments on the News

  • "Canada is a critical part of our global strategy and our plans for Canadian data centres reflect that," said Mike Rosenbaum, EVP, Platform for "This increased commitment reflects the fact that more and more leading Canadian companies are turning to to connect with their customers in a whole new way."
  • "Canadian customers and partners are unlocking greater levels of growth, innovation and success than ever before with," said Renny Monaghan, VP of Marketing, Canada for "Leading Canadian brands are increasingly seeing the power of Salesforce and how we can help them transform themselves and their industries."
  • "Salesforce has helped us re-imagine how to delight our consumers through key moments in our consumer experience journey, from the very first time customers find us online, to the way in which we engage them at our dealerships, to how we sell, deliver and service vehicles, and finally how we connect everyone in a community," said Chris Dawson, Vice-President and General Manager, Global Sales and Consumer Experience Division for BRP. "With Salesforce, we're able to do things today that we could only dream of a few years ago."

Plans for Canadian Data Centres

Building on's longstanding commitment to Canada, and with increasing demand from Canadian companies of all sizes, plans to open two new data centres in the country. The data centres will support the company's cloud computing services across its growing customer base in Canada.

Strong Customer Momentum Makes Company #1 Market Share Leader's market leadership reflects the consistent innovation and success the company is delivering to its Canadian customers. is the fastest growing top 10 software company in the world and the #1 market share leader in the CRM software market in Canada based on total software revenue for 2013 according to Gartner.[2] is delivering best-in-class cloud, social and mobile solutions to leading Canadian companies including BRP and Manulife. BRP, one of the world's leading powersports manufacturers, is reinventing their customer journey with the support of Salesforce and delighting consumers across multiple touchpoints. is helping Manulife, a leading global financial services company, connect with its broker network and customers in brand new ways to foster deeper connections across all of Manulife's brand channels, including mobile and social media.

Demand for Cloud Driving Soaring Growth of Canadian Partner Ecosystem

With increasing demand for cloud computing,'s Canadian partner ecosystem is growing quickly, with more than 20 independent software vendors (ISVs) in Canada, including Aria Solutions and Vidyard, building, marketing and distributing next generation business apps on the same cutting-edge customer platform that powers's own apps. With the recent launch of Salesforce Wear, the industry's first initiative for wearable enterprise computing, globally-recognized Canadian wearables companies, Thalmic Labs and Bionym, are also partnering with to enable developers to build exciting new enterprise wearable apps.

About Salesforce1 World Tour Toronto

The Salesforce1 World Tour Toronto is's premier event in Canada. Bringing together experts, partners and customers, will demonstrate how companies can connect with their customers, employees, partners and products and leverage the power of Salesforce1, the world's most trusted cloud platform, to connect with their customers in a whole new way. With keynotes from executives that showcase cutting-edge technology, topical and lively panel discussions, specialized breakout sessions, live demos, and inspiring customer stories, attendees will learn how to transform how they sell, service, market and engage for the Internet of Customers. For more information on the Salesforce1 World Tour Toronto:

Additional Information

About is the world's largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit: Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase applications should make their purchase decisions based upon features that are currently available. has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit, or call 1-800-NO-SOFTWARE.

"Safe harbor" statement under the Private Securities Litigation Reform Act of 1995: This press release contains forward-looking statements, including statements relating to future data centers and international expansion. The achievement or success of the matters covered by such forward-looking statements involves risks, uncertainties and assumptions. If any such risks or uncertainties materialize, or if any of the assumptions prove incorrect, the company's results could differ materially from the results expressed or implied by the forward-looking statements we make. Further information on factors that could affect the company's financial and other results is included in the reports on Forms 10-K, 10-Q and 8-K and in other filings we make with the Securities and Exchange Commission from time to time, including the company's most recent Form 10-K. These documents are available on the SEC Filings section of the Investor Information section of the company's website at, inc. assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

© 2014, inc. All rights reserved. Salesforce, Salesforce1, Sales Cloud, Service Cloud, Marketing Cloud, AppExchange, Salesforce Platform, and others are trademarks of, inc. Other brands featured herein may be trademarks of their respective owners.

[1] Gartner, Market Share: All Software Markets, Worldwide, 2013, Colleen Graham, ?Yanna Dharmasthira?, Chad Eschinger, et al., March 28, 2014.

[2] Gartner, Market Share: All Software Markets, Worldwide, 2013, Colleen Graham, ?Yanna Dharmasthira?, Chad Eschinger, et al., March 28, 2014.

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Karin Campbell,, (416) 797-7749,

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