TORONTO, June 21, 2012 /CNW/ - The Strategic Alliance of Broadcasters
for Aboriginal Reflection (SABAR) believes that media has the power to
change perceptions and attitudes and continues to work with news
organizations and other forms of media to emphasize the relevance and
embrace the contributions of Aboriginal people in Canadian society.
SABAR saw a need for a standard to be established in reporting on
Aboriginal issues across the country. In response, SABAR has created a
bilingual Aboriginal Key Terminology Guidebook, in collaboration with
Stanford University and Aboriginal consultation. This document
provides a glossary of terminology as well as ways to connect with the
Aboriginal community to ensure a respectful and balanced approach to
SABAR Chair, Brenda Nadjiwan says, "SABAR works to build Aboriginal
voices in all aspects of the media, and ensure that if it is not
Aboriginal voices who are doing the reporting that the language that is
used is fair and accurate. We are hoping that this glossary is one
step toward that end."
Topics covered in the Guide include identity and citizenship; culture
and traditions; governance; and rights, policy, and politics with a
variety of information on proper language usage essential to properly
reporting on Aboriginal communities in Canada. It has been produced
with the intention of building skills, sensibilities and approaches
toward increasing a more accurate reflection of Aboriginal people in
Canada, starting with the words, first.
The searchable Guide (in English and French) is available online at www.sabar.ca/key-terms.
The Strategic Alliance of Broadcasters for Aboriginal Reflection (SABAR)
is a group of Canadian broadcasters and Aboriginal organizations
working to increase the contribution and reflection of Aboriginal
people on screen and behind the scenes in all aspects of the Canadian
Jointly initiated by a diverse group of broadcasters and
industry-related organizations in 2003, SABAR examines opportunities
for Aboriginal participation in areas such as internship, scholarship,
and direct hiring; they work in partnership with organizations such as
the Indspire, formerly NAAF, to outreach to high schools through
Industry in the Classroom, a curriculum development initiative designed
to introduce broadcasting careers to Aboriginal youth.
SOURCE Strategic Alliance of Broadcasters for Aboriginal Reflection (SABAR)
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