Monthly donations through 2014 will help with ongoing needs; first gift
will be matched by federal government
TORONTO, Dec. 9, 2013 /CNW/ - Canadians have a commendable history of
being quick to contribute to relief efforts when disaster strikes
around the world. But UNICEF Canada says ensuring that there is ongoing
support after Typhoon Haiyan fades from the headlines will be critical
in helping the people of the Philippines get back on their feet.
"Canadians showed their incredible generosity in the immediate aftermath
of Haiyan, donating approximately $3.5 million to UNICEF Canada for the
emergency relief appeal. But, tens of thousands of people in the
Philippines are facing many more months of displacement and need while
the rebuilding effort continues," said David Morley, President and CEO
of UNICEF Canada.
"The next 365 days will be crucial for the children and families who
have survived. We are urging Canadians to stand with those in need in
the Philippines throughout the coming year by making monthly donations
which will go directly to help those who will continue to be affected
by the disaster."
Those who sign up before December 23 to make monthly contributions to
UNICEF Canada's 365 Days for Philippines initiative will double their
impact, as the Government of Canada will match all donations received
before the end of this year. For every dollar donated by individuals to
UNICEF Canada from November 9 to December 23, 2013, the Government of
Canada will match donations dollar for dollar to a Haiyan relief fund,
up to $100,000 per individual.
Even a small daily donation (paid monthly) can make a big difference:
A dollar a day for a year ($30.42 per month) can buy 700 exercise books
and pencils for an entire school;
75 cents a day for a year ($22.81 per month) can provide special water
kits for 20 families, providing them with safe drinking water;
50 cents a day for a year ($15.21 per month) can protect more than 500
children from the devastating effects of measles and tetanus.
"I have been working on emergencies for more than 15 years now, and I
seriously thought I had seen it all. I went to the city coliseum to
talk to survivors. Even before they opened their mouths, I could see in
their eyes the shock, fear and frustration at what they had just been
through. These people here have lost everything. They need everything,"
said Nonoy Fajardo, Disaster Risk Reduction and Emergency Specialist,
Donations to UNICEF Canada's 365 Days for Philippines campaign will be
directed to the areas of greatest need in the Philippines. Typhoon
Haiyan struck the Philippines on November 8, killing more than 5,000
people and displacing more than 3.8 million from their homes.
UNICEF has saved more children's lives than any other humanitarian
organization. We work tirelessly to help children and their families,
doing whatever it takes to ensure children survive. We provide children
with healthcare and immunization, clean water, nutrition and food
security, education, emergency relief and more.
UNICEF is supported entirely by voluntary donations and helps children
regardless of race, religion or politics. As part of the UN, we are
active in over 190 countries - more than any other organization. Our
determination and our reach are unparalleled. Because nowhere is too
far to go to help a child survive.
SOURCE: UNICEF Canada
For further information:
Communications Specialist, UNICEF Canada
Tel: (514) 288-5134 ext. 8425
Account Coordinator, Veritas Communications