LONDON, Oct. 25, 2013 /CNW/ - Cruelty Free International and The Body Shop have today announced the
success of their global pledge with the support of one million people
calling for a worldwide ban on animal testing for cosmetics. The
pledges will now be delivered to governments and regulatory bodies
throughout the world.
(Logo: http://photos.prnewswire.com/prnh/20131025/648040-a )
(Logo: http://photos.prnewswire.com/prnh/20131025/648040-b )
The Body Shop supported Cruelty Free International, the first global
organisation solely dedicated to ending the use of animals to test
cosmetics products throughout the world, by asking customers in stores
across 65 countries, including the USA, Canada, Australia, New Zealand,
South Africa, Korea, Japan and Russia to sign a pledge calling for an
end to these tests on animals. It has been the largest and most
ambitious campaign ever to seek a global ban on the use of animals to
The European Union ban on animal tested cosmetics was widely celebrated
in March 2013, however, Cruelty Free International is continuing to
campaign for a global ban as over 80% of the world still allows animals
to be used in cruel experiments for cosmetics products.
Cruelty Free International's Chief Executive Michelle Thew, said: "With the fantastic support of The Body Shop we have been able to carry
out the largest global campaign to call for a ban on animal testing for
cosmetic purposes. A million voices have spoken and we are more
determined than ever."
Jessie Macneil-Brown, Global Campaigns Manager for The Body Shop
International said: "For over 20 years The Body Shop has proved that beauty can be cruelty
free. One million signatures demonstrate the unwavering passion from
our customers as we keep fighting for this cause."
Notes to Editor
There is no worldwide ban on animal testing for cosmetics. Despite
progress with some countries and companies, over 80% of the world still
allows animals, including rabbits and guinea pigs, to be used in
experiments. In a global market it is important that all countries ban
the practice to avoid testing simply moving around the world to those
countries with no effective laws.
Cruelty Free International works with governments, regulators, companies
and partner organisations worldwide. It has placed the issue of animal
testing on the agenda of many governments for the very first time as
part of a global strategy to tackle product testing.
The Body Shop was the first and most long-standing cosmetics company to
take action on the issue of animal testing in cosmetics. In 1996
founder Dame Anita Roddick joined Cruelty Free International's founding
organisation the BUAV and European partners in presenting a petition
containing 4 million signatures to the European Commission. The Body
Shop was the first international cosmetics company to gain BUAV
certification under the Humane Cosmetics Standard, launched in 1997,
and proudly displays the Leaping Bunny logo in their stores worldwide. http://www.thebodyshop.com
SOURCE: Cruelty Free International
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