- New "Proof of Santa" app raises money for charity -
TORONTO, Dec. 6, 2013 /CNW/ - Parents no longer have to don
awful-smelling, red suits or over-indulge in cookies and milk on
Christmas Eve to have their kids believe in the magic of Santa, thanks
to a cool new app from creative agency, Zulu Alpha Kilo, and their
children's charitable partner.
Parents can share their kids' awe of the season when they prove Santa's
existence and show them incredibly believable video footage of Kris
Kringle making personal visits to their actual living rooms, using a free app called "Kringl." The easy-to-use app merges pre-formatted video
scenes of Santa drinking milk, checking his list, searching for your
child's gifts or realizing he is being recorded with video footage of
your living room, and together recreates the magical story of Santa.
How to create your believable visit with Santa
Available on December 6, just in time for Christmas, the free app can be
downloaded at either the App Store or Google Play and can be used on
various Apple and Android smartphones and tablets (https://itunes.apple.com/us/app/kringl-proof-santa-video-app/id766244627?mt=8 or https://play.google.com/store/apps/details?id=com.zakxmas). Parents can use their imagination to create their own personal
Christmas video scenes that can also be shared with friends and family
on YouTube, Facebook or Twitter.
First, start by selecting one of five Santa vignettes, then film the
living room or whatever location you choose on an iPhone or Android
device, and finally, place Santa in the scene to show the kids the
magic of his visit. To make it even more believable, parents can easily
adjust the lighting and size of jolly old Saint Nick so that he
seamlessly fits in the scene. The app is also collecting donations to
extend the spirit of the season for other children.
"Each year since Zulu was founded, we've done something as an agency
that aims to inspire more creativity in the world while making our
society a better place," said Zak Mroueh, chief creative officer & CEO
at Zulu Alpha Kilo. "This year, we were inspired to see how we could
keep the magical spirit of Christmas alive. To take it a step further,
we found a great charitable partner to help raise money for a Canadian
children's charity. Is Santa real? We believe so and now we can help
others prove it too."
For helpful tips on how to personalize your visit from Santa, visit www.kringlapp.com.
About Zulu Alpha Kilo
Zulu Alpha Kilo is a creative agency based in Toronto, Ontario. Founded
in July 2008 by Zak Mroueh, world-renowned creative director, the
agency has a full-time staff of 65 people. Clients include Audi Canada,
Bell Canada, Cineplex Entertainment, Coca-Cola Canada, Interac
Association, Corona, Service Inspired Restaurants and Workopolis.
Everyone in the company belongs to one company-wide creative group, and
free-spirited, collaborative ideation is one of the agency's core
SOURCE: Zulu Alpha Kilo
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