ALT Hotel Toronto Pearson offers basic luxuries, fresh food on the go
MONTREAL, July 10, 2012 /CNW Telbec/ - The first ALT Hotel to be built
outside of Quebec is now open and welcoming guests at Canada's leading
airport, the Toronto Pearson International Airport. The modern
13-floor, 153-room hotel occupies a prime location adjacent to the
airport terminals at the end of the LINK train line that runs every
five minutes, 24 hours a day, seven days a week.
"Our brand of hospitality has been welcomed in markets across Canada and
we are thrilled to now be offering an ALTernative hotel experience to
the millions of travellers who transit through Toronto Pearson
International Airport every year," said Christiane Germain,
co-president and CEO of Groupe Germain Hospitalité.
"We are very excited to be working with Groupe Germain Hospitalité,"
said Pamela Griffith-Jones, Chief Marketing and Commercial Officer for
the GTAA. "The ALT Hotel concept is an ideal fit for our business and
leisure guests who are looking for simple, yet stylish accommodations
close to the airport at an affordable price."
ALT Hotels are an innovative no-frills-chic hotel concept combining
modern design and eco-friendly features at the same affordable rate,
every day, all year round.
"In our view, being ALTernative means knowing what counts for our
guests. Complimentary WIFI, ultra comfortable bedding and mattresses,
healthy food on the go and cutting edge meeting spaces are just some of
the basic luxuries that can be found at ALT Hotel Toronto Pearson,"
continued Christiane Germain.
At ALT Hotel Toronto Pearson, guests can choose to relax in their room,
work out in the gym or play a game of pool in the lounge while waiting
for a flight or in between meetings. They can also have a hot or cold
meal made from a variety of fresh grab-and-go foods at ALTcetera, or
contribute to the interactive mural in the hotel lobby.
ALTEXPO: A collective work of art
ALT Hotels held a photo contest via Instagram in order to create a
collective work of art designed specifically for the ALT Hotel Toronto
Pearson. More than 80 000 images, inspired by a daily color theme, were
submitted by participants from all over the world over a two-week
period. The final installation featuring thousands of Instagram
pictures also includes LCD screens that display the contest photos as
well as new photos submitted by hotel guests in real time.
"After hospitality, design makes up the greater part of our DNA. We
wanted to have something unique for the lobby, an original work of art
that was a testament to creativity and modern design. It was completely
natural for us to collaborate with the community via social media,"
said Marie Pier Germain, Director of Special Projects at Groupe Germain
Hospitalité. "We were amazed by the overwhelming response and the quality of the
photographs we received. We are looking forward to seeing the mural
evolve as our guests share new images of their ALTernative experience
while at the hotel."
From ALT to ALT: a national expansion
Built near major highways, airports or in urban centres, ALT Hotels can
be found in Québec City, in Montréal's Quartier Dix30 and now at
Toronto's Pearson International Airport. Groupe Germain Hospitalité
plans to operate ten ALT Hotels across Canada by the end of 2016 and is
currently building three new properties at Halifax's Stanfield
International Airport, in Montreal's District Griffin and in Winnipeg's
Sports Hospitality and Entertainment District (SHED).
A green hotel
ALT Hotels boast a series of energy-saving features: geothermal heating
and cooling; heat recovery from indoor air that is vented outside and
from the water used in commercial washers; energy-efficient lighting
throughout and motion detection sensors in stairwells to reduce
lighting by 50% when not in use; direct digital control system for
ventilation, heating and cooling; as well as a white roof to minimize
the creation of heat islands.
About Groupe Germain Hospitalité
Ranked as one of Canada's 50 Best Managed Companies, Groupe Germain
Hospitalité is a family-run business from Quebec City that owns and
operates three no-frills-chic ALT Hotels and five Le Germain
Boutique-hotels across the country. Groupe Germain Hospitalité is
renowned for the impeccable warmth, hospitality and style it brings to
its properties. Every year, the 500 member team welcomes guests for
210.000 overnight stays, bringing the total number of stays to nearly
2M since the opening of the first property in 1988. For more
information, visit www.groupegermain.com
Photos of the ALT Hotel Toronto Pearson as well as the ALTEXPO
collective work of art can be found on our Flickr Photo stream at http://flickr.com/gp/hotelgermain/Ff6741/. High resolution images are available on request.
Image with caption: "ALT Hotel Toronto Pearson is an innovative no-frills-chic hotel concept combining modern design, eco-friendly features and essential services and amenities like complimentary WIFI and ultra comfortable mattresses, all at the same affordable $149 rate, every day, all year round. (CNW Group/Groupe Germain)". Image available at: http://photos.newswire.ca/images/download/20120710_C7370_PHOTO_EN_16164.jpg
PDF available at: http://stream1.newswire.ca/media/2012/07/10/20120710_C7370_DOC_EN_16166.pdf
SOURCE Groupe Germain
For further information:
For more information or for an interview, contact:
Groupe Germain Hospitalité
514 954-4414, extension 224