Industry Awards Presented at EDA Annual Meeting, Including EDA OPG LDC
Performance Excellence Award Sponsored by Ontario Power Generation
TORONTO, March 19, 2013 /CNW/ - The Electricity Distributors Association
(EDA) is pleased to announce the winners of its annual industry awards
which were presented last night, March 18th, at the EDA's Annual General Meeting in Toronto.
"Ontario's local electricity distribution companies are always looking
to improve their programs and performance level," said Charlie
Macaluso, EDA President and CEO. "Ontario's electricity utilities have
a long and proud history of outstanding service to communities across
this province. It is an honor for this Association to present our
annual awards recognizing some of the leaders in our sector."
The EDA's Local Distribution Company (LDC) Performance Excellence Award,
sponsored by Ontario Power Generation (OPG) was presented to Burlington Hydro.
Burlington Hydro distinguished itself among its peers in overall
performance excellence in the following areas: occupational health and
safety, operational excellence, financial operations, retail strategies
for conservation and demand management, and for contributions to the
"As the sponsor of the LDC Performance Excellence Award, Ontario Power
Generation is pleased to congratulate this year's winner, Burlington
Hydro Inc.," said Tom Mitchell, OPG's President and CEO. "Its
commitment to achieving excellence and continuous improvement across
all aspects of its business adds value to the community and contributes
to a productive, sustainable Ontario."
Burlington Hydro works in partnership with like-minded industry and
institutional partners in order to realize greater efficiencies and
integrate new ideas that improve operations and ensure sustainability.
The company is strategically aligned with the City of Burlington as it
relates to responsible power management and energy sustainability and
is working cooperatively to complement a key City strategy to "promote
and encourage lower community energy consumption."
Other electricity utility companies receiving EDA awards last night
EDA Innovation Award - Communications: Toronto Hydro-Electric System
Ltd. - Toronto Hydro developed a communications strategy to raise awareness
about their corporate responsibility initiatives. The utility leveraged
extensive stakeholdering, traditional media, direct-to-customer
newsletters and social media to help raise awareness and support for
their efforts. Toronto Hydro has been producing Corporate
Responsibility Reports since 2002, but decided they needed a
comprehensive communications strategy to raise awareness of the report
and their sustainability initiatives. Measurement and evaluation in a
number of areas confirmed the success of the strategy.
EDA Innovation Award - Public Relations: PowerStream Inc. - The "Follow the Smart Grid to Win" campaign was designed to increase
awareness among customers of Smart Grid and its benefits and promote
use of PowerStream's social media properties. The effort included a
contest requiring customers to follow PowerStream on Twitter to learn
about the benefits of smart grid and the number of followers more than
doubled during the campaign. The campaign came in under budget and went
from concept to completion in just six weeks. PowerStream noted that
this type of campaign is easily adaptable for use by any LDC wanting to
increase awareness and/or use of social media by customers.
EDA Innovation Award - Customer Service: Niagara Peninsula Energy Inc. - The "Go Paperless" program successfully used a multi-channel
communication strategy that reached out to all customers to make them
aware of options for paperless billing and pre-authorized payments.
Strategies included community outreach at local events, bill inserts,
in-office banners and both social and traditional media. A community
television broadcast provided an opportunity to launch the Go Paperless
program. The initiative increased pre-authorized payment customers by
45% and e-bill registration by 31%, at the same time decreasing call
EDA Environmental Excellence Award: Horizon Utilities - The "Energy Density Mapping Project" was designed to identify which
customers will benefit the most from Conservation and Demand management
initiatives. The project correlated individual customer electricity use
with building attributes such as square footage, building age, heating
and AC, as well as with demographic data. The project is expected to
assist the Ontario Power Authority (OPA) and other LDCs in achieving
conservation and demand targets.
The Electricity Distributors Association (EDA) is the voice of Ontario's
local electricity distributors, the publicly and privately owned
companies that safely and reliably deliver electricity to over 4.8
million Ontario homes, businesses and public institutions.
SOURCE: Electricity Distributors Association
For further information:
For more information on the EDA Awards, contact the EDA's Corporate Affairs and Communications Coordinator, Yasmin Heyat at (905) 265-5323.