COAST, Canada's Premium Promotional Staffing Agency, Debuts During Toronto's International Film Festival

TORONTO, Sept. 19, 2012 /CNW/ - COAST, the newest staffing agency to hit the Toronto market, sets a new standard for high caliber, diversity in promotional staffing that both clients and staff have been yearning for.

With a head office based in Toronto, and satellite offices in Montreal, Calgary and Vancouver, the impressive roster of male and female entertainment professionals nationwide includes brand ambassadors, promotional models, hosts and hostesses for private, corporate and PR events. COAST activations are flexible in nature, ranging from promotional and marketing "pop-up" one-day activations to yearlong contracts, ensuring that all staffing needs are met.

The company was founded by Queen's University honours graduate, Sarah West.  Sarah continued her graduate studies at the University of Toronto and is currently represented by B&M Model Management in Toronto.

"The unique nature of our staff is what differentiates us from the competition," West added. "Each individual retained by COAST is well-educated, possessing a wealth of industry experience, embodying best practices, and etiquette. The nationwide roster consists of a diverse roster of multi-talented young professionals whose enthusiasm is contagious."

The impressive, current, client list of COAST includes Live Nation, Uniq Lifestyle Entertainment Group, French Connection, and Harry Rosen. As the excitement of TIFF vibrates throughout the city, the company is thrilled to announce their newest client, Trump International Tower & Hotel Toronto, for an exciting film festival activation.

To meet full-service event requirements, COAST is also exclusively partnered with the reputable full-service hospitality agency, R.E.D Event Staffing, office located in Leslieville, Toronto. R.E.D has quickly solidified itself as the industry trendsetters and continues to push the hospitality envelope with chic and personable service; clients include Pusateri's, Ferrari & Maserati of Ontario, and Trump International Tower & Hotel Toronto.

Image with caption: "COAST, Canada's newest premium event staffing agency, based in Toronto, Ontario. (CNW Group/Coast)". Image available at:


For further information:

For more information, visit COAST:
Online at
On Facebook:
On Twitter:

For media and event inquiries contact:
Sarah West, CEO / w. 1.888.733.5885

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