TORONTO, May 16, 2013 /CNW/ - After a downward slide over the last three
months, Canadian Consumer Confidence rebounded significantly in May, as
Canadians appear to have shaken off bad economic news on jobs and the
slumping housing market.
Consumer Confidence Index tracks Canadians' attitudes about the economy
each month and is part of a global study conducted by TNS in 18
countries. Three indices are produced each month to show how confidence
in the economy is changing: Present Situation Index; an Expectations
Index; and a Buy Index.
A detailed report, including charts for all indices produced and commentary from Norman
Baillie-David, Senior Vice President, Director of Public Opinion
Research, and Head of Qualitative Research and Strategy for TNS in
Canada is now available at http://www.tnscanada.ca/news/2013.5.16-CCI-Tracking-2013-05.pdf .
A total of 1,015 nationally representative Canadian adults were
interviewed between May 6 and May 9, 2013. For a survey sample of this
size, the margin of sampling error is plus or minus 3.1 percentage
points, 19 times out of 20.
TNS (formerly known as TNS Canadian Facts) is the Canadian arm of TNS
Global. TNS advises clients on specific growth strategies around new
market entry, innovation, brand switching and stakeholder management,
based on long-established expertise and market-leading solutions. With
a presence in over 80 countries, TNS has more conversations with the
world's consumers than anyone else and understands individual human
behaviours and attitudes across every cultural, economic and political
region of the world. Please visit www.tnsglobal.com for more information.
TNS is part of Kantar (www.kantar.com), one of the world's largest insight, information and consultancy
PDF available at: http://stream1.newswire.ca/media/2013/05/16/20130516_C7843_DOC_EN_26836.pdf
For further information:
Norman Baillie-David, MBA, CMRP
Senior Vice President, Qualitative and Public Opinion Research
(613) 230-4408 x101