Canadian Consumer Confidence Drops Slightly, Still Positive for the Year
TORONTO, June 13, 2013 /CNW/ - Canadian consumers have adjusted the
optimism shown last month as job prospects continue to grow slower than
expected, housing sales are still somewhat below average, and students
hit an uncertain summer job market. According to the latest consumer
confidence survey conducted by TNS, the Canadian Consumer Confidence
Index dropped slightly in June, from 97.7 to 96.2, correcting for a
sharp rise in May.
Consumer Confidence Index tracks Canadians' attitudes about the economy
each month and is part of a global study conducted by TNS in 18
countries. Three indices are produced each month to show how confidence
in the economy is changing: Present Situation Index; an Expectations
Index; and a Buy Index.
A detailed report, including charts for all indices produced and commentary from Norman
Baillie-David, Senior Vice President, Director of Public Opinion
Research, and Head of Qualitative Research and Strategy for TNS in
Canada is now available at http://www.tnscanada.ca/news/2013.6.13-CCI-Tracking-2013-06.pdf .
A total of 1,015 nationally representative Canadian adults were
interviewed between June 3 and June 6, 2013. For a survey sample of
this size, the margin of sampling error is +/- 3.1 percentage points,
19 times out of 20.
TNS (formerly TNS Canadian Facts) is the Canadian arm of TNS Global. TNS
advises clients on specific growth strategies around new market entry,
innovation, brand switching and stakeholder management, based on
long-established expertise and market-leading solutions. With a
presence in over 80 countries, TNS has more conversations with the
world's consumers than anyone else and understands individual human
behaviours and attitudes across every cultural, economic and political
region of the world. Please visit www.tnsglobal.com for more information.
TNS is part of Kantar (www.kantar.com), one of the world's largest insight, information and consultancy
Audio with caption: "Canadian Consumer Confidence Drops Slightly, Still Positive for the Year". Audio available at: http://stream1.newswire.ca/media/2013/06/13/20130613_C7928_AUDIO_EN_28012.mp3
For further information:
Norman Baillie-David, MBA, CMRP
Senior Vice President, Qualitative and Public Opinion Research
(613) 230-4408 x101