Beyond the Rack and REDBOOK Magazine Team Up to Give One Real Woman a Fabulous Modeling Experience

MONTREAL and NEW YORK, June 12, 2012 /CNW/ - Beyond the Rack, North America's premier online shopping club and REDBOOK, the only magazine that celebrates women in the young family years, are searching for real women for the just-announced Real Women Model Search. The winner will become the face of Beyond the Rack's homepage ( for one month, model an exclusive sale for Beyond the Rack, and be featured in an upcoming issue of REDBOOK magazine. The prize package includes an all-expenses-paid weekend for two in Montreal to visit Beyond the Rack's headquarters for a professional makeover and photo shoot, as well as a designer look valued at over $2,000.

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Starting today and running until July 5th, 2012, women are invited to enter by visiting and submitting a photo and a few sentences to explain why they're beautiful inside and out. The winner will be chosen by a panel of judges including Lori Krebs, Beyond the Rack's Manager of Public Relations, Joshua Jones, BTR's Manager of Photography, REDBOOK's Fashion Director, Audrey Slater, and Executive Editor, Meredith Rollins.

"We are proud to partner with REDBOOK magazine to honor women around the world," said BTR's Manager of Public Relations, Lori Krebs. "This model search celebrates true beauty, inside and out. We are looking for women who possess a winning attitude, confidence in their own skin, and a love for fashion."

"We celebrate real women and great style in every issue, so for REDBOOK, this partnership is a perfect combination. Beyond the Rack brilliantly mixes amazing fashion and smart deals—exactly what the REDBOOK reader is looking for!" said REDBOOK Executive Editor, Meredith Rollins.

About Beyond the Rack
Beyond the Rack, North America's premier online shopping club offers its members the most sought-after designer brand apparel, accessories, beauty products, home decor, and leisure travel packages at up to 80% off retail. Ranked by Internet Retailer as North America's fastest-growing e-tailer in 2010, Beyond the Rack sells its products in the context of two-day, first-come, first-served, limited-quantity events. Members can expect up to 15 new events each day, starting at 11AM ET. The privately held company has offices in Montreal, New York, and Las Vegas, with a staff of 350 full-time employees. Beyond the Rack proudly serves seven million members across North America. Follow BTR on Twitter @BeyondtheRack.

REDBOOK ( is the only magazine in America focused on the needs, wants, passions, and opinions of young married women as they dive into their busiest and best years yet. Readers can interact with the brand on the digital front, at, REDBOOK mobile (, and via Twitter and Facebook. REDBOOK reaches over eight million readers each month and is published by Hearst Magazines, a unit of Hearst Corporation (, one of the nation's largest diversified communications companies. Hearst Magazines publishes more than 300 editions around the world, including 20 U.S. titles.Hearst Magazines the largest publisher of monthly magazines in the U.S. (ABC 2011) and reaches 87 million adults (Spring 2011 MRI).Hearst Magazines has published more than 100 applications and digital editions for the iPad, iPhone, and iPod Touch, as well as the Droid platform. In addition, the company includes iCrossing, a global digital marketing agency. Follow REDBOOK on Twitter @redbookmag.

Press contact
Beyond the Rack
Lori Krebs

SOURCE Beyond the Rack

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