Revolutionary Product Developed Exclusively For The World's Best Players
Creates Significant And Measurable On-Ice Performance Advantage
CHICAGO, Dec. 19, 2013 /CNW/ - Bauer Hockey, the world's leading
manufacturer of ice hockey equipment, today unveiled BAUER OD1N, the
most revolutionary line of equipment ever introduced to the sport of
hockey. The equipment, which took more than two years to develop and
has never been seen before, was specifically designed for a select few
of the world's most elite-level athletes. Those athletes are expected
to begin wearing the new product this month and during international
play in February.
The BAUER OD1N product line includes a re-imagined hockey skate, a fully
personalized protective body suit and an ultra lightweight, customized
goal pad constructed with materials never before used in hockey. Each
of the products was designed to provide a significant on-ice
performance advantage that is scientifically proven.
"We challenged our Research, Design and Development team in St Jerome,
Quebec to create the 'concept car' of hockey equipment," said Kevin
Davis, CEO and President, Bauer Performance Sports. "We asked them,
'What if?' What if we took away all the limitations we normally have,
like materials, cost and commercialization process and focused solely
on creating equipment that can be scientifically proven to make players
better. The team focused on this challenge for more than two years and
the result is BAUER OD1N."
The BAUER OD1N product was developed alongside some of the game's best
players, including Patrick Kane, Jonathan Toews, Nic Backstrom, Alex
Ovechkin, Claude Giroux and Henrik Lundqvist. All six players played
instrumental roles in the development process and continue to work with
the company to fine tune the product in advance of international
competition in February.
"Today's hockey equipment is already so good, that it's tough to imagine
that there is still another leap to take as far as technology, but
that's exactly what Bauer did," said Jonathan Toews, Chicago Blackhawks
and Team Canada. "As a hockey player, the last thing you want to do on
the ice is worry about your equipment. With this new equipment, it's
not even an after-thought because you feel like you're not wearing
Lundqvist, the lone goaltender selected by Bauer to take part in the
project, has been wearing the BAUER OD1N goal pads since late November.
The New York Rangers netminder is once again expected to be the
starting goaltender for Team Sweden in February.
"They are so much lighter than the old pads, you feel faster and you
have more energy," Lundqvist said. "For me, when I play the game, it's
all about quickness and reaction time. To have a pad that helps me in
those areas of my game is a major advantage for me. "
Highlights of the BAUER OD1N product include:
BAUER OD1N Skate
The BAUER OD1N skate is the lightest hockey skate ever created and
features the first ever fully composite holder. Measurable On-Ice Performance Benefit: By wearing the BAUER OD1N skate, a player is not only faster, but
saves more than 1,000 pounds of lifted weight over the course of a
regulation hockey game. Other features of the skate include:
Lightest skate to ever be developed. Nearly a third less weight of
previously lightest Bauer skate.
Customized carbon composite blade holder creates lightest possible
design and increases overall energy transfer, providing players with a
quicker first step.
Re-designed and engineered boot construction optimizes overall weight
Boot features lightweight CURV® Composite material for extreme reduction
in weight and increased support.
Internal boot construction features proprietary materials never before
used in skate development.
BAUER OD1N Protective Body Suit
The BAUER OD1N Protective Body Suit is comprised of a two-piece base
layer system with ultra lightweight exposed protective pieces, creating
a level of mobility, protection and weight reduction never seen in
hockey. Measurable On-Ice Performance Benefit: In a 50-foot sprint (blue line to blue line), a player wearing the
BAUER OD1N Protective Suit will cross the finish line nearly a foot
faster compared to traditional protective equipment. Other features
Reduction of more than four (4) pounds of overall weight - more than
one-third the weight carried by players wearing traditional protective
Each protective suit is created using an optical body scan of each
athlete for fully customized fit and protection.
Two-piece base layer system integrated with internal padding
traditionally found on the inside of protective equipment (shoulder
pads, elbow pads, shin guards).
Protective pieces developed from proprietary blend of composite material
and high-end foams to dramatically reduce weight while increasing
mobility and protection.
Unlike traditional materials used in today's protective equipment, the
high-end foams and composites can be machine customized to each
BAUER OD1N Goal Pad
The BAUER OD1N Goal Pad is the first goal pad to utilize an outer foam
layer, creating the lightest elite-level pad ever made. In addition to
its lightweight properties, the pad features fully customized rebound
control tailored to the specific needs of the athlete. Measurable On-Ice Performance Benefit: By wearing the new OD1N goal pad, a goalie can move from the goal line
to the top of the crease a full inch faster than when he is wearing
traditional pads. A goalie also saves more than 180 pounds of lifted
weight over the course of a regulation hockey game. Other features of
the pad include:
More than one-third reduction in overall pad weight. The lightest
elite-level pad ever created at four pounds.
Ability to customize rebound control by inserting different foams in
strategic areas of the pad, providing custom rebound control
unavailable in any other pad.
Outer pad shell comprised of one, seamless foam cover developed from
materials never used before in goal pad construction. Traditional pads
utilize an outer layer comprised of multiple parts sewn together.
BAUER OD1N derives from the word Odin, the Russian word for one. Odin is
also the Norse god of battle, wisdom and learning.
Although not yet available in stores, Bauer Hockey expects to utilize
several of the advanced technologies created for the BAUER OD1N
products in future consumer product launches.
To view a replay of the BAUER OD1N press event please visit http://www.webcaster4.com/Webcast/Page/227/3003. To download the digital media kit, including pictures, b-roll,
athlete interviews and more, visit http://highroad.com/clients/bauer/.
ABOUT BAUER HOCKEY
Bauer Hockey is the world's most recognized designer, marketer and
manufacturer of hockey equipment. Founded in Kitchener, Ontario in
1927, Bauer Hockey developed the first skate with a blade attached to a
boot, forever changing the game of hockey. Since then, Bauer Hockey has
continued to develop the most sought after products in the industry,
including the widely successful SUPREME®, VAPOR® and NEXUS® lines of
products. Bauer Performance Sports Ltd., the parent company of Bauer
Hockey, is a publicly-traded company on the Toronto Stock Exchange
whose affiliates market products under the BAUER, MISSION, MAVERIK,
CASCADE, INARIA and COMBAT brand names. For more information, visit
Bauer Hockey's website at www.BAUER.com.
Image with caption: "Bauer Hockey's GM for Equipment, Craig Desjardins, holds up the Bauer OD1N skate, the lightest hockey skate ever created. (CNW Group/BAUER HOCKEY, INC.)". Image available at: http://photos.newswire.ca/images/download/20131219_C5990_PHOTO_EN_35201.jpg
Image with caption: "The BAUER OD1N product line is unveiled in Chicago. The gear provides a significant on-ice performance advantage that is scientifically proven. (CNW Group/BAUER HOCKEY, INC.)". Image available at: http://photos.newswire.ca/images/download/20131219_C5990_PHOTO_EN_35200.jpg
SOURCE: BAUER HOCKEY, INC.
For further information:
Global Communications Manager
Phone: 603-430-2111 x 5908