TORONTO, Feb. 14, 2013 /CNW/ - AJAC (Automobile Journalists Association
of Canada) and Green Living jointly announced today, at the Canadian
International Auto Show, that they are collaborating to create a new,
annual Canadian Green Car award program.
The winner of the initial Canadian Green Car award, presented by AJAC
and Green Living, will be announced at the Green Living Show in Toronto
on April 12, 2013.
To compete for the award, Canadian auto manufacturers and distributors
have been invited to enter 2013 and 2014 model vehicles that satisfy
specific target criteria for such things as fuel consumption and
exhaust emissions and incorporate environmentally-friendly
technologies, including hybrids, plug-in hybrids, battery electric
vehicles, clean diesels and advanced conventional technologies.
This award is not part of AJAC's long-established and broad-based
Canadian Car of the Year program, the 2013 winners of which were also
announced here today. Rather the Canadian Green Car award will focus
more directly on the overall environmental impact of the vehicles, with
consideration for their real-world functional capabilities and overall
"The strong connection of AJAC with the Canadian car-buying public, as
well as Green Living's strong connection with environmentally-conscious
consumers, will work together to achieve the goals common to both
organizations - namely, providing relevant, trustworthy and
criteria-driven advice to Canadians," says Charles Renny, president of
"Each year at the Green Living Show consumers will have the opportunity
to view and test drive the most innovative auto technology on the
market," says Laurie Simmonds, CEO, Green Living Enterprises.
"Canadians are interested in finding the most attractive and
fuel-efficient solutions for their transportation needs. We are
thrilled to partner with AJAC to recognize Canada's automotive industry
and celebrate the first ever Canadian Green Car award winner at the
2013 Green Living Show."
The top five finalists will be featured on the Green Living Show floor
from April 12th-14th, and the Green Car Award will be presented by AJAC
on the mainstage on Friday, April 12th at the Direct Energy Centre.
About AJAC - The Automobile Journalists Association of Canada (AJAC) is an
association of professional journalists, writers and photographers
whose focus is the automobile and the automotive industry. An integral
part of the association is the annual Car of the Year Awards program.
Its primary purpose is to provide consumers with sound, objective,
comparative data on which to base their new vehicle buying decisions.
Visit href="http://www.ajac.ca/">http:/www.ajac.ca for more information.
About Green Living Enterprises / The Green Living Show - Green Living Enterprises is a pioneer and leader in developing social
and environmental marketing programs that keep consumers and clients at
the forefront of the green agenda. Green Living Enterprises is a
full-service, one- stop solution for green marketing, product and
program development, custom publishing, and event management. Green
Living Enterprises, an authentically green company, also includes
Greenlivingonline.com and The Green Living Show, Canada's largest green
consumer show, dedicated to easy and workable solutions for leading a
sustainable lifestyle. For more information, visit http://www.greenlivingonline.com/torontoshow/.
SOURCE: Automobile Journalists Association of Canada
For further information:
Further details concerning the Canadian Green Car award program will be released between now and the Gren Living Show. For more informatin on the award program, contact Susan Elliott at email@example.com.