MUNICH, Germany, June 18, 2013 /CNW/ - Solar power continues to make
headlines. Intense global competition and a potential crisis of
over-supply among producers have seen the industry forced to improvise
at many levels to keep it stable and develop new growth
In Germany, a new incentive program is gaining attention in the market,
after the government announced in May this year that they would support
installation of photovoltaic storage systems by contributing up to 30%
of the storage system costs. The program, and its implications for the
industry, will be explained further at the forthcoming Intersolar
Europe exhibition in Munich on June 19, where Germany Trade & Invest will be manning a stand to keep visitors fully up to speed with
Under the program, the PV-customer would benefit from storing up their
low-cost PV power for additional private consumption after daylight
PV grid parity has been reached in countries other than Germany in
recent years, so the international market opportunities of PV-storage
solutions is growing rapidly. A McKinsey study indicates that by 2020,
PV installations for private consumption could reach more than 350 GWp
and constitute more than half of the globally-installed capacity.
"This is a pioneering program designed to help quickly ascend the
industry's steep learning curve," said Tobias Rothacher, Senior Manager
of Renewable Energies at Germany Trade and Invest.
"This government initiative is giving the German photovoltaic market a
new perspective on how to grow even beyond the direct private
consumption potential of about 100 GWp. Should decentralized storage
systems become mainstream, the German PV market could potentially aim
for more than 400 GWp of installed PV capacity."
Germany Trade & Invest is the foreign trade and inward investment promotion agency of the
Federal Republic of Germany. The organization advises foreign companies
looking to expand their business activities in the German market. It
provides information on foreign trade to German companies that seek to
enter foreign markets.
SOURCE: Germany Trade & Invest
For further information:
Germany Trade & Invest