NATIONAL Public Relations gets even "healthier"

MONTREAL, Feb. 7, 2013 /CNW Telbec/ - Serge Paquette, managing partner of NATIONAL Public Relations' Montreal office, is pleased to announce the appointment of Christian Marcoux as vice-president, healthcare, to head the Healthcare Communications practice.

"Mr. Marcoux's career began at NATIONAL nearly 15 years ago. He has since taken on increasingly senior roles in the biopharmaceutical industry, at the local and global levels. He has solid experience in managing large multidisciplinary communications teams, and his background is rich and varied, ranging from financial communications to public relations, internal communications and studio productions," said Mr. Paquette. "I'm convinced his arrival will not only benefit our clients with his sound counsel but it will also enhance our internal cross-office network."

Most recently, Mr. Marcoux was associate vice-president, Global Internal Communications and Studio Productions, at Sanofi's headquarters in Paris. In this role, he supported key corporate functions with the deployment of global communications campaigns. He also played a decisive role in overseeing communications activities associated with major corporate integration efforts. Prior to Sanofi, he worked at Pfizer, Merck and Procyon Biopharma.

"My goal is that one day, people will see healthcare as an investment and not a commodity," said Mr. Marcoux. "I'm looking forward to helping people better understand the valuable role the healthcare industry plays in our society and the many great contributions it makes to our quality of life."

The work done by Mr. Marcoux and his team has received numerous industry honours, including the European Excellence Award in M&A communications for the integration of Genzyme within the Sanofi Group, which he spearheaded.

Mr. Marcoux holds a master's degree in organizational communications and a BA in English literature from the University of Montreal.

About NATIONAL Public Relations

NATIONAL Public Relations is the largest public relations consultancy in Canada with offices in Victoria, Vancouver, Calgary, Toronto, Ottawa, Montreal, Quebec City, Saint John, Halifax, St. John's, New York and London. The Firm serves leading corporate, government and institutional clients and offers the full range of communications services, including corporate communications, investor relations, public affairs, employee engagement, public consultation and participation, marketing, technology and healthcare communications, as well as digital communications. It provides medical communications, public relations and clinical trial support services to a wide section of the leading pharmaceutical and medical devices companies internationally under the name AXON Communications. NATIONAL is a subsidiary of RES PUBLICA Consulting Group. At the international level, the Firm is affiliated with Burson-Marsteller, part of WPP Group, the largest communications company in the world.


For further information:

Roch Landriault

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