Tis the Season for 'Good Deeds'

One good deed becomes a US $150,000 donation from a Toronto-based online education company
2,500 students in Middlebury, Indiana to benefit

TORONTO, Dec. 5, 2013 /CNW/ - One good deed by a resident of Middlebury, Indiana led to Essential Skills Advantage (ESA), a leading provider of online education for children, to establish the annual Christmas 'Good Deed', a program that provides children throughout North America with a free one-year online subscription to its Essential Skills' Reading and Language Programs.  ESA announced its inaugural 2013 'Good Deed' recipient is Middlebury, Indiana where they will provide every child in that town with free access to their online educational programs.  The gift, valued at US $150,000, is made on behalf of Gail Hostetter and Crystal Valley Computers.

"I was driving home one day and spotted a laptop computer on the road," said Gail Hostetter, long-time resident of Middlebury, Indiana.  "Rather than take the computer home, I decided to take it to Crystal Valley Computers with the hope that they would be able to find the rightful owner."

It turns out that the computer belonged to the son of John Lennie Sr., chairman of Essential Skills Advantage, based in Toronto, Canada.  ESA is a provider of online education and develops programs that are designed to strengthen a child's aptitude for the foundational skills required to master the educational expectations of any curriculum. ESA's programs are available in the subject areas of reading and language from kindergarten to grade six, and are highly interactive appealing to all types of learners, from visual, to auditory, to kinesthetic.

To recognize Gail Hostetter's 'Good Deed', ESA is giving every child, aged 3-12 in Middlebury a free one-year subscription to Essential Skills' Reading and Language Programs valued at $60.00 per child. Middlebury has about 2,500 kids, so the gift is valued at US $150,000.

"I wanted to send a message that good deeds are appreciated and encouraged," said John Lennie Sr.  "If all 2,500 children use the program then Middlebury will have the best readers in America - a gift that will last a lifetime."

Do you have a 'Good Deed' Story to share?
ESA was so impressed with Gail Hostetter's good deed that they decided to expand the 'Good Deed' program and award something like this to another North American community every Christmas. ESA encourages everyone in North America to visit facebook.com/skillsadvantage and share a story about someone who has done a good deed.  When you do the right thing you never know who will notice.

About Essential Skills Advantage
For the past decade, ESA has helped countless students in over 20,000 different schools across the US and Canada.  Due to the demand for a home-ready learning supplement, ESA now offers online reading and language programs for children in grades K-6.  These programs have been created by experienced teachers and educators to align with curriculum requirements.  A monthly fee of $4.99 per student provides educational programs that parents can afford and children will love to use.  For more information, visit www.BuyESA.com.

SOURCE: Essential Skills Advantage

For further information:

Mary-Anne Cedrone
beSPEAK Communications
Email:  mary-anne@bespeakcommunications.com
Tel:  416-671-1053

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