OpenText Customer Communications Management Now Features Increased Interactivity and Provides Greater Insight, Access and Effectiveness in Customer Communications Management
WATERLOO, Ontario, Feb. 2, 2015 /PRNewswire/ -- OpenText™ (NASDAQ: OTEX,TSX: OTC), a global leader in Enterprise Information Management (EIM), today announced the latest version of its Customer Communications Management (CCM) solution, OpenText StreamServe version 5.6.2. Combining on-demand, interactive, and high-volume transactional customer communications with its traditional document presentment capabilities, OpenText Customer Communications Management now allows for interactive correspondence throughout a document's lifecycle from authoring to customer engagement.
As the pace, scale and variety of communications channels expand, many businesses continue to operate multiple, disparate communications tools that lead to inefficiency and error. OpenText Customer Communications Management streamlines transactional communications to help organizations exceed customer expectations, reach new markets and provide superior experiences across all channels for a Digital-First World experience.
OpenText Customer Communications Management creates a communications layer that links the back-end business systems with the front-end marketing solutions, allowing the monitoring and measuring of communications. The feedback offers companies the ability to both store and use the information to increase the effectiveness of further interactions. Utilizing OpenText Customer Communications Management, organizations can create an adaptive communications process triggered at the point of purchase for email confirmations, SMS notifications, and voicemail alerts that maintains a consistent experience for the customer.
"With OpenText Customer Communications Management, businesses can improve the efficiency and agility of their communications with a centralized and automated system," said Adam Howatson, chief marketing officer, OpenText. "In the Digital-First World, it is important that companies employ omni-channel communications to service customer needs. OpenText is helping organizations make each touch point an effective message by providing a simple path that matches offline communications with the online experience."
Among the new features of OpenText Customer Communications Management are:
- Cloud Enabled Communications-- Integrates with the OpenText Trading Grid in the OpenText Cloud for communication delivery from anywhere to anyone via the most extensive email, fax and SMS delivery engine in the world, providing both greater performance insight and delivery assurance for critical communications such as outage or emergency notifications, whether high-volume or on-demand.
- Interactive Objects--A simple 'Drag & Drop' functionality offers creation of dynamic documents. Business users are able to embed interactive elements such as radio buttons, checkboxes, pull-downs and text boxes and rich-media into outgoing digital correspondence without technical programming for enhanced levels of customer engagement.
- Template Workspaces-- Wizard based template storage and on-demand document creation directly from Content Server. This includes management of document level metadata, regeneration of document preview/edit with native archiving/document versioning.
- Document-Centric Processes-- Simplifies orchestration and management of complex document processes such as review/approval/resubmit and multi-channel delivery with out-of-the-box integration to OpenText Process Suite for all your business correspondence.
OpenText Customer Communications Management is an enterprise-class customer communication management solution designed to transform inefficient, manual-intensive and siloed document-based systems into a highly effective, unified communications hub. OpenText Customer Communications Management provides the infrastructure to facilitate the utilization, exchange and transformation of information, stored inside back-end business marketing systems, into communications, all within a framework that's securely managed and governed.
Learn more about OpenText EIM:
- Read OpenText CEO Mark Barrenechea's blog
- Connect with OpenText:
OpenText is the leader in Enterprise Information Management, helping customers to create a Digital-First World by simplifying, transforming, and accelerating their information needs. Over 100,000 customers already use OpenText solutions, either on premises or in our cloud. For more information about OpenText (NASDAQ: OTEX;TSX: OTC), please visit: www.opentext.com.
Certain statements in this press release may contain words considered forward-looking statements or information under applicable securities laws. These statements are based on OpenText's current expectations, estimates, forecasts and projections about the operating environment, economies and markets in which the company operates. These statements are subject to important assumptions, risks and uncertainties that are difficult to predict, and the actual outcome may be materially different. OpenText's assumptions, although considered reasonable by the company at the date of this press release, may prove to be inaccurate and consequently its actual results could differ materially from the expectations set out herein. For additional information with respect to risks and other factors which could occur, see OpenText's Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and other securities filings with the SEC and other securities regulators. Unless otherwise required by applicable securities laws, OpenText disclaims any intention or obligations to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
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