Montréal International Auto Show: enter Desjardins General Insurance's "Made-to-Measure Parking" contest

MONTREAL, Jan. 12, 2012 /CNW Telbec/ - Desjardins General Insurance (, a proud sponsor of the Montréal International Auto Show for the fifth year running, is inviting visitors to drop by its booth and play the "Made-to-Measure Parking" game. The Auto Show runs from January 13 to 22 at the Montréal Convention Centre. Visitors can also get an automobile insurance.

"We're delighted to partner again this year with the Montréal International Auto Show and to provide show-goers with a fun and educational virtual driving game," explains Pierre Dansereau, Vice- President Sales and Customer Service at Desjardins General Insurance. "Participants can test their driving skills and have a chance to win a prize. We'll also be offering information on our new integrated vehicle financing package."

Driving contest available online and at the Show

Players at the Desjardins booth can personalize their cars and compete against other participants. The grand prize winner will be the person who parks the most cars during the time limit, with the fewest collisions.

The game will also be available online at Apple smartphone and tablet players can choose a manual transmission option and use their devices as a steering wheel.

Visitors to the booth can also learn about the new Desjardins Ready-to-Drive Loan. This unique automobile and recreational vehicle financing offer features life insurance included on the loan, exclusive auto insurance savings, free roadside assistance for the first year and many other advantages.

About Desjardins General Insurance

Desjardins General Insurance (DGI) (, Quebec's leading P&C insurer, is a subsidiary of Desjardins General Insurance Group and a member of Desjardins Group. DGI sells home and auto insurance products to individuals and businesses through the largest network of agents in Quebec, through the company's websites and through smartphone technology.

About Desjardins Group

Desjardins Group is the leading cooperative financial group in Canada and the sixth largest in the world, with assets of nearly $190 billion. Drawing on the strength of its caisse network in Quebec and Ontario, and its subsidiaries across Canada, it offers a full range of financial products and services to its 5.8 million members and clients. Desjardins specializes in Wealth Management and Life and Health Insurance, in Property and Casualty Insurance, in Personal Services, and in Business and Institutional Services. As one of the largest employers in the country and among Canada's Top 100 Employers for 2012TM, Desjardins is supported by the skills of its 43,600 employees and the commitment of nearly 6,000 elected officers. For more information, visit


For further information:

(for journalists only):
Frédéric Pothier
Advisor, Media Relations
Desjardins Group
514-281-7000, ext. 7646 - 1-866-866-7000, ext. 7646

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