Interview with ABC News Exec. Director of Search & Social Media, and GoDaddy VP Education and Event Marketing about the YWCA Toronto Donate & Learn Initiative

TORONTO, May 23, 2013 /CNW/ - Mr. Shehata, Executive Director of Search and Social Media at ABC News, will be joining online marketing experts from Google Canada and Green Lotus to speak about online marketing strategies for small & medium businesses at the Donate & Learn Workshop, May 28 at 6pm at the YWCA Toronto Headquarters.

When asked why he wanted to be involved with the initiative Mr. Shehata explains "when I first heard about the Donate & Learn Workshop I thought the concept was simple, and pure brilliance. We have all paid a fee to attend marketing workshops and seminars in the past, but the idea of a workshop that is free with a donation supporting such great cause, is just inspiring."

The Donate & Learn Workshop is FREE with a donation to the YWCA Toronto - 100% of donations will go towards the YWCA Girls' Center!

Mr. Shehata emphasizes an added benefit at the crux of this initiative, "not only does the Donate & Learn initiative provide informative workshops to participants and raise money for the YWCA, it also exposes a younger generation to the importance of local charities and non-profits."

GoDaddy joins Green Lotus in presenting the next Donate & Learn Workshop May 28th at 6pm at the YWCA Toronto headquarters.

ABC News, Google and Green Lotus online marketing experts will speak about social media marketing, search engine marketing, SEO and finding a balance in online marketing strategies. Speakers will provide industry best practices to manage online marketing, improve brand awareness and the bottom line.

"One of GoDaddy Cares key philanthropic efforts focuses on improving women's lives - that is why supporting YWCA Toronto makes sense," said GoDaddy Executive Vice President Education and Event Marketing Marianne Curran. "GoDaddy is also passionate about helping small businesses get online. Supporting the Donate and Learn Workshop benefits the YWCA Girls' Center AND connects world-class speakers with small businesses ... we couldn't ask for a better partnership."

Sponsors: Toronto Star's, Epic Cruises and Big3 Video Agency.

Date: May 28, 2013 at 6:00 pm
Cost: Free - with YWCA donation (tax-deductible)
Location:  87 Elm Street, Toronto

SOURCE: Green Lotus

For further information:

Contact: - 1 800-878-1667

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