Shop, Earn Rewards and Share Using Your Android Device
TORONTO, Oct. 23, 2013 /CNW/ - Indigo (TSX: IDG) is pleased to announce
the launch of the Indigo Mobile App for Android, available for free on
the Google Play Store. This app, designed specifically for the Android
platform, simplifies the Indigo shopping experience for quicker and
easier purchasing, at home, in-store, or on the go.
"Our customers have let us know that they want to experience all that
Indigo offers through their mobile devices," said Sumit Oberai, Chief
Information Officer and Executive Vice President of Digital at Indigo
Books & Music, Toronto. "Our new mobile app will ensure that we're
offering a truly integrated and rich experience across our channels."
Shop-ability: Scan it. Ship it.
Experience the full breadth and depth of the Indigo assortment in every
category on mobile. Or scan the barcode of any product in store, buy it
directly from the app, and have it shipped conveniently to your home or
to a gift recipient. The barcode scanning feature also allows for easy
access to ratings, reviews, store availabilities, and purchasing.
Mobile users can create and integrate their wish and gift lists, receive
targeted offers, marketing communications and personalized
recommendations that will help stretch their budget on Indigo's already
affordable and beautifully designed assortments.
The Indigo Mobile App, in addition to effortless mobile shopping, gives
customers access to their plum loyalty and rewards membership, great
product information, personalized recommendations and offers that
understand, anticipate and cater to their shopping needs.
Customers can easily sign up for the Indigo rewards programs, while
existing members can enjoy their plum rewards membership with a digital
card and quick access to their rewards account, including scanning
their card at POS via the Indigo App. With Indigo, Chapters and Coles'
commitment to ensuring their 6 million rewards members "get more", the
Indigo Mobile App provides a conduit for them to connect easily,
receive timely recommendations, display their points balance and view
their current point redemption level, or how many points are needed to
reach the next level.
App users can share their store location and the products they like on
The Android Indigo Mobile App is available for free from the Google Play
Store or at https://play.google.com/store/apps/details?id=ca.indigo
The Indigo Mobile App is also available for free from the App Store on
iPhone, iPad and iPod touch or at https://itunes.apple.com/ca/app/indigo/id718235018?mt=8
For more information, visit www.indigo.ca/app
With books always at our heart and soul at Indigo we are about telling
stories and creating experiences. Indigo is Canada's largest purveyor
of ideas and inspiration to enrich your life, with books, specialty
toys, gifts and lifestyle enhancing products that affordably offer
intrinsic quality, beauty and timeless design. As the largest book and
specialty retailer in Canada, Indigo operates in all provinces under
different banners including Indigo Books & Music; Indigo Books, Gifts,
Kids; IndigoSpirit, Chapters, The World's Biggest Bookstore, Coles and
the online channel, www.indigo.ca.
Image with caption: "Indigo Android App Icon (CNW Group/Indigo Books & Music Inc.)". Image available at: http://photos.newswire.ca/images/download/20131023_C6354_PHOTO_EN_32443.jpg
SOURCE: Indigo Books & Music Inc.
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