GATINEAU, QC, July 31, 2012 /CNW Telbec/ - Desjardins Group is proud to
celebrate the 25th anniversary of the Gatineau Hot Air Balloon
Festival—an event with which it has been associated from the very
Desjardins Group has been a loyal sponsor of the Gatineau Hot Air
Balloon Festival since the very first edition was held in 1988. Over
the years, Desjardins's involvement has evolved along with the
"A winning relationship has developed over the years and we salute the
longevity and great success of the Gatineau Hot Air Balloon Festival—a
family event that brings people together," said Monique F. Leroux,
Chair of the Board, President and Chief Executive Officer of Desjardins
Desjardins has been the title sponsor for all sustainable development
activities of the biggest festival in the Outaouais for several years.
These activities include free shuttles, secure bicycle parking, green
recycling and composting stations and drinking water stations.
Desjardins also makes two automated tellers and point-of-sale terminals
(credit/debit) available to festival-goers.
Since last year's Minute Verte (green minute) event was such a success,
Desjardins is repeating the sustainable development crowd-awareness
experience. The event will be held on Sunday, September 2. Thousands of
festival-goers will snap their fingers in unison for one minute to show
that protecting our planet takes more than just a snap of the
fingers—it takes the cooperation of everyone to make small everyday
gestures count (www.facebook.com/MinuteVerte).
Everyone is invited to the 25th Gatineau Hot Air Balloon Festival from
August 31 to September 3, 2012. For information, go to www.montgolfieresgatineau.com.
About Desjardins Group
Desjardins Group www.desjardins.com is the leading cooperative financial group in Canada with assets of
$196.4 billion. Drawing on the strength of its caisse network in Québec
and Ontario and its subsidiaries across Canada, it offers a full range
of financial products and services to its 5.6 million members and
clients. Desjardins specializes in Wealth Management and Life and
Health Insurance, in Property and Casualty Insurance, in Personal
Services, in business and Institutional Services. As one of the largest
employers in the country and among Canada's Top 100 Employers for 2012TM, Desjardins is supported by the skills of its 44,645 employees and the
commitment of nearly 5,400 elected officers. A new education and
cooperation program is now available to Desjardins members and the
general public. For more information, visit www.desjardins.com/co-opme.
SOURCE: DESJARDINS GROUP
For further information:
Source (for journalists only):
Francine Blackburn, Media Relations Advisor
514-281-7000 or 1-866-866-7000, ext. 7544
Lucie Gilbert, Communications Advisor
Desjardins Group, Outaouais Region
819-669-3508 or 1-800-263-8814, ext. 233