Independent hotel collection opens 30 hotels in 2013
LOS ANGELES, May 15, 2013 /CNW/ - Ascend Hotel Collection® from Choice Hotels International, Inc. (NYSE: CHH), one of the world's
largest hotel companies, today announced the opening of its 100th hotel worldwide, a milestone for the portfolio of independent hotels
launched in late 2008. The Hotel Elan in Calgary will join the Choice
Hotels Canada family of more than 300 locations nationwide, and will be
the 8th Ascend Hotel Collection property in the country.
The announcement was made at the company's annual convention in Los
Angeles on the heels of a series of new property openings that marked
the Collection's expansion into such top destinations as Las Vegas,
Napa Valley, Sedona and Baltimore. Since the beginning of the year,
Ascend Hotel Collection has opened 30 new hotels in North America,
catapulting the portfolio to its landmark 100th hotel in less than five years.
Since its debut in 2008, Ascend Hotel Collection has quintupled in size,
adding new properties on three continents and five countries, further
establishing its position as a leader in the growing trend toward
affiliation for independent hotels.
"We are so excited to add Elan, in beautiful Calgary, to our family of
hotels," said Tim Oldfield, managing director, Choice Hotels Canada.
"We're even more thrilled that this opening marks the 100th hotel in the Ascend Hotel Collection portfolio, which signifies an
important step for us in expanding our upscale segment in Canada."
"Our hotels have always stood apart among travellers for our commitment
to providing exceptional value," said Oldfield. "With the growing
portfolio of Ascend properties, we are continuing to provide that value
in a new way; delivering remarkable amenities and experiences in some
of the country's most desirable vacation spots." said Oldfield.
Ascend Hotel Collection's 100th property, Hotel Elan, is the portfolio's
first in Calgary. It joins seven other Canadian locations across the
country, including Quebec City, Ottawa and Halifax. The hotel will
celebrate its status as the landmark 100th hotel by rewarding 100 guests with Elite Gold Status in the Choice Privileges® rewards program.
Like its 99 sister properties, Hotel Elan makes it easy for guests to
immerse themselves in the local culture. The contemporary boutique
hotel occupies a prime spot in the bustling Beltline District, steps
from "Uptown 17th Avenue", Calgary's shopping, dining and nightlife
hub. Guests are within easy walking distance to scores of pubs and
ethnic restaurants featuring cuisines from around the globe. Nearby
landmarks include the Scotiabank Saddledome, home to world-class
concerts and Calgary Flames hockey; Calgary Tower for spectacular
views; University of Calgary and the Calgary Zoo. Hotel Elan is also
minutes away from Calgary's downtown business district, making for an
easy commute from hotel to office.
The property has 62 units including guest rooms, one-bedroom suites and
two-bedroom suites. All units are richly appointed with sleek Italian
furnishings, a mini-bar stocked with healthy snacks, 42- and 47-inch
flat-screen televisions and double-thick walls with special
soundproofing for a peaceful night's sleep. Beds are plush with
pillow-top mattresses and headboards with multiple USB ports and
internet jacks. Among the tech comforts, guests can play content from
their smartphones and computers on television monitors. All suites come
with conference tables for in-room meetings and balconies with striking
city views. In two-bedroom suites, guests luxuriate in deep
chromatherapy soaker tubs. The sprawling 974 sq. ft. executive
two-bedroom suites also feature a private exercise room with stationary
bike, yoga mat and television.
Additionally, Hotel Elan houses a fitness center, business kiosk in the
lobby and two meeting rooms for gatherings of up to 15 people with
state-of-the-art audio and video conferencing equipment. Just off the
lobby, the Orchid Room transforms from a breakfast spot to
gathering area, where guests can work, socialize and relax. Hotel
Elan's special touches and free amenities add significant value. Each
room has a 15-megabyte private/dedicated wired and wireless internet
connection. Complimentary items include a daily fresh, healthy
breakfast, heated walkways to the hotel, an underground heated parking
garage and telephone calls throughout North America and 73 countries
High Guest Satisfaction
The Collection's hotels garner consistently high guest satisfaction
scores as well as high rankings on TripAdvisor lists in their
respective markets. Several hotels also boast TripAdvisor Certificates
"Guests travelling to and around Canada are always looking for an
authentic local experience," Oldfield said. "Our Ascend Hotel
Collection hoteliers help provide an experience for guests that brings
the destination to life, all by maintaining the highest standards of
performance and guest services in some of the most aesthetically and
geographically appealing properties in the country."
About Ascend Hotel Collection
The Ascend Hotel Collection membership program made its debut in late 2008 and now has 100 hotels
open throughout the United States, Canada, Europe, Central America and
the Caribbean. This eclectic portfolio of upscale, independent hotels
appeals to the growing number of people who like to immerse themselves
in the destination and live like the locals when they travel. Member
hotels include The GEM Hotels with three boutique hotels in New York City; Postcard Inn, on the white sands of St. Pete Beach, Fla. on the Gulf of Mexico; Grand Hotel Costa Rica, in downtown San Jose's Cultural Square; Hotel Royal William in the chic New Saint-Roch district of downtown Quebec City; Nordic Light Hotel, Stockholm. For more information, visit www.ascendcollection.com.
About Choice Hotels Canada:
From Victoria, B.C., to St. John's, N.L., more than five million guests
each year stay with Choice Hotels Canada® (CHC). CHC is the nation's largest hotel franchisor, with 325 privately
run properties currently open and under development, under seven
brands: ComfortTM, Comfort Suites®, Quality®, Sleep Inn®, Clarion®, Econo Lodge® and Rodeway Inn®. In addition, via its Ascend Hotel CollectionTM membership program, Canadians have upscale lodging options at historic,
boutique and unique hotels. Plus, extended stay options with MainStay
Suites® and Suburban Extended Stay® brands. CHC properties are 100 per cent franchise owned and operated by
individual hoteliers, entrepreneurs and lodging/hotel management
companies. CHC offers comprehensive support services to its franchisees including
sales, marketing, purchasing, reservations and other supportive
services. CHC offers high-value lodging options ranging from limited to
full service, in the economy to mid-scale markets. CHC is part of
Choice Hotels International® which franchises 6,200 hotels in more than 30 countries and territories
worldwide. CHC is represented in every major and most secondary markets
across all provinces, conveniently located near major airports and
highways, shopping centres, entertainment districts and tourist
attractions. For reservations call 800.4CHOICE (800.424.6423) /
800.BO.RÊVES (800.267.3837) or visit ChoiceHotels.ca.
Choice Hotels, Choice Hotels Canada, Comfort, Comfort Suites, Quality,
Sleep Inn, Clarion, MainStay Suites, Suburban Extended Stay, Econo
Lodge, Rodeway Inn, Ascend Hotel Collection, 800.4CHOICE and
800.BO.RÊVES are proprietary trademarks and service marks of Choice
©2013 Choice Hotels Canada Inc. All rights reserved.
SOURCE: Choice Hotels Canada Inc.
For further information:
energi PR: Naz Araghian
Tel: 416.425.9143 ext.14