Star quarterback "retires" for a day in order to enjoy the open-air
exhilaration, stability and control of the Can-Am Spyder
VALCOURT, QC, May 21, 2014 /CNW Telbec/ - Professional football star
quarterback Drew Brees recently found the ultimate contract loophole to
experience the ultimate ride as he "retired" for one day for the
exhilaration, stability, and control of the Can-Am Spyder.
Brees goes the extra mile to ride the Can-Am Spyder with an innovative
and highly entertaining work-around to his professional contract
restrictions, all captured in a video online at CanAmSpyder.com and featured in a national ad campaign launching in May.
"The Can-Am Spyder is awesome because you can get the rush of open air
riding while the Y-frame design and seven automotive technologies give
a ton of stability and control," said Brees.
In addition to Brees' video, BRP and the quarterback are teaming up to
give one lucky winner an all-expenses paid trip to a pro football game
in New Orleans where Brees will personally meet and greet the winner.
The contest is run on the official Can-Am Spyder Facebook page until August 31. Fans can also visit a local dealer to enter the contest.
"Thousands of our fans have experienced the exhilarating open-air ride
of the Can-Am Spyder while enjoying its stability and control, and we
are very pleased to count Drew Brees as another who has experienced the
excitement of the Can-Am Spyder," said Tom Riley, director, Global
Marketing for Can-Am Spyder.
This highly entertaining video and ad campaign starring Drew Brees is
the latest release in a new, innovative high profile campaign showing
the exhilaration, stability and control of the Can-am Spyder. Drew
Brees joins Mark Messier, NHL Hall of Famer and six-time Stanley Cup Champion, and Danica Patrick, stock car racer, whose own Can-Am Spyder rides have been featured in videos available to view now.
Combining a Y-frame design with seven state-of-the-art automobile
technologies and Rotax engine, the Can-Am Spyder delivers riders the
incredible exhilaration of open-air, open-road riding with a greater
sense of stability, control and confidence. Released in 2007, the
Can-Am Spyder includes three distinct platforms. The Spyder RS sport
line represents the machine for the rider who has a passion for a
vehicle as stunning through the curves as it is to the eye. The
sport-touring line represents the optimum combination of comfort and
sportiness with the Spyder ST, and the touring new Spyder RT line that
comes in 2014 with a completely new Rotax 1330 ACE in-line triple
engine mated to a new six-speed transmission (available in manual and
semi-automatic versions) to deliver the ultimate in touring performance
BRP (TSX: DOO) is a global leader in the design, development,
manufacturing, distribution and marketing of powersports vehicles and
propulsion systems. Its portfolio includes Ski-Doo and Lynx
snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side
vehicles, Can-am roadsters, Evinrude outboard engines and Rotax engines
for karts, motorcycles and recreational aircraft as well as inboard jet
propulsion systems for boats. BRP supports its line of products with
a dedicated parts, accessories and clothing business. With annual sales
of over CA$3 billion from 105 countries, the Company employs
approximately 7,100 people worldwide.
Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am, Spyder, ACE and the BRP
logo are trademarks of Bombardier Recreational Products Inc. or its
For further information:
For corporate information:
Manager, Corporate Communications
For product information:
Can-Am Public Relations