MONTREAL, Oct. 4, 2015 /CNW Telbec/ - The Quebec Breast Cancer Foundation is proud to announce that the CIBC Run for the Cure, held simultaneously today in Montreal, Quebec City, Sherbrooke and Val-d'Or, successfully raised the remarkable sum of $2,153,040 million for the cause! More than 9,000 people took part in this major annual event, which officially kicks off Breast Cancer Awareness Month.
The CIBC Run for the Cure is the biggest volunteer-run fundraising event in the fight against breast cancer. Over 450 people were involved in organizing the four Quebec events. Donations collected as part of the CIBC Run for the Cure will allow the Quebec Breast Cancer Foundation to finance innovative research project, awareness-raising and education campaigns and support programs for women affected by breast cancer and their families.
"Each year, the run is a highly emotional event, since it honours survivors like Karine, our ambassador, along with all of those who are no longer with us." said Mitsou. "Everyone who took part today has their own reason or motivation for joining the Run for the Cure, but we all share one aim: life free of breast cancer! I am optimistic that one day, we'll reach that goal."
"Quebecers participate in large numbers, every year, in the CIBC Run for the Cure! Their continued support has a real impact for the 6,000 women affected by breast cancer each year. To this day, breast cancer is the form of cancer that affects the greatest number of women in Quebec, but together, we can change things! " – Nathalie Tremblay, CEO, Quebec Breast Cancer Foundation.
"Team CIBC is committed to supporting the CIBC Run for the Cure as breast cancer continues to affect one in nine women in Canada and touches the lives of so many families every day," says Sylvain Vinet, CIBC's Region Head for Eastern Canada. "Our employees are very passionate about supporting this cause and we are pleased to help bring the Run to Val-d'Or this year. We look forward to joining our neighbors in all four communities on October 4 to help make a future without this disease possible."
Let's remember that thanks to research and education and awareness campaigns encouraging early detection, the breast cancer survival rate is now 88%, 5 years after the diagnostic, and that the breast cancer mortality rate has dropped by 43%, since 1986.
About the Canadian Breast Cancer Foundation CIBC Run for the Cure
Since 1992, the annual Canadian Breast Cancer Foundation CIBC Run for the Cure has been the largest, single-day, volunteer-led national event in support of creating a future without breast cancer. On October 4, 2015, this national movement will again connect participants and volunteers in over 60 communities across the country. For more information, visit cibcrunforthecure.com.
CIBC is a leading Canadian-based global financial institution with 11 million personal banking and business clients. CIBC and our employees are committed to the social and economic development of our communities, with a focus on Kids, Cures and Community. In 2014, CIBC supported over 420 communities across Canada, contributing more than $42 million to 1,780 charitable and non-profit initiatives, including the Canadian Breast Cancer Foundation CIBC Run for the Cure, the CIBC Children's Foundation and United Way. For more information, visit cibc.com.
About the Quebec Breast Cancer Foundation
A registered charity, the Quebec Breast Cancer Foundation has a mission to fund research and innovation, support women affected by the disease and their families, and promote their interests, as well as making breast health a priority through education and awareness initiatives. In the past five years, the Foundation has raised Wrap-Up News Release more than $17 million for the fight against this cancer. For additional information, please visit rubanrose.org.
SOURCE Quebec Breast Cancer Foundation
Image with caption: "From left to right: Sylvain Vinet, Region Head - Eastern Canada, CIBC Bank; Pam McLernon, Founder, QBCF; Nathalie Tremblay, CEO, QBCF; Mitsou Gélinas, QBCF Volunteer Spokesperson, and her daughter. (CNW Group/Quebec Breast Cancer Foundation)". Image available at: http://photos.newswire.ca/images/download/20151004_C4579_PHOTO_EN_513359.jpg
For further information: Joelle-Ann Blanchette, Quebec Breast Cancer Foundation, firstname.lastname@example.org, 514 871-1717, ext. 275 / 514 627-2303 (cell)