Civic Remains on Top as Canada's Best-Selling Car for 14th Straight Year;
CR-V Achieves Annual Sales Record and #1 Import SUV Status
MARKHAM, ON, Jan. 4, 2012 /CNW/ - With sales of 55,090 units in 2011,
Honda Civic retained its position as Canada's top-selling passenger car
for a 14th consecutive year with a wide margin over its nearest
competitor. Since 1973, about 1.6 million Honda Civics have been sold
in Canada, making Civic a leader in the Canadian automotive landscape.
All Civics sold in Canada, except the Civic Hybrid, are built at the
Honda of Canada Mfg. assembly plants in Alliston, Ontario.
The 2011 calendar year was also highlighted by the Honda CR-V
sport-utility vehicle achieving an annual sales record with 25,076
units, which allowed it to regain its position as the number
one-selling import SUV in Canada.
"First and foremost, we thank the thousands of Canadians who bought
Honda Civic models this past year to make the Civic the number one car
in Canada for the fourteenth consecutive year," said Jerry Chenkin,
executive vice president of Honda Canada Inc. "Their vote of confidence
in Civic underscores its strong value with top-of-class fuel
efficiency, safety features and fun-to-drive personality."
"This past year was incredibly challenging because of the Japan
earthquake and tsunami in March and the Thailand flood in October.
Combined, these two disasters resulted in significantly reduced
production due to parts shortages for more than half of the
year. Especially hard hit was the new 2012 Civic, which had just
launched and was seriously affected by a severe parts shortage for more
than half of the year. Our dealers are to be applauded for their great
efforts in working under such adverse conditions and we thank our
customers for their patience and understanding during these difficult
As a result of these shortages, Honda Canada Inc. reported combined
annual sales of 123,121 units by its Honda and Acura divisions for
calendar year 2011 - down 12% over 2010. Honda division annual sales of
107,849 were down 12%, and Acura annual sales of 15,272 units were also
Approximately 96% of the combined Honda and Acura vehicles sold in
Canada in 2011 were produced at the company's North American assembly
plants in Canada and the U.S., up from 91% in 2010.
Honda Canada Inc. has sold more than 3.4 million Honda and Acura
passenger cars and light-duty trucks in Canada since 1973. Honda
Canada has invested more than $2.6 billion in Canada, and annually
sources nearly $1.1 billion in goods and services from Canadian
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SOURCE Honda Canada Inc.
For further information:
Richard Jacobs (905) 888-4102