Gear Up for the Games

TORONTO 2015 official store opens at Toronto Eaton Centre

TORONTO, April 10, 2015 /CNW/ - Gear up for the Games on your next shopping trip to Toronto Eaton Centre. The TORONTO 2015 official store opens today in the heart of downtown Toronto.

Toronto Eaton Centre is owned and operated by the Cadillac Fairview Corporation Limited, who joins the TORONTO 2015 Pan Am/Parapan Am Games partner family as the Official Property Management Supplier.

"Toronto Eaton Centre and other Cadillac Fairview shopping centres are community hubs, and we're pleased to be able to connect with people in these vibrant spaces so shoppers can buy their Games merchandise and show their pride in all the Games stand for," said Saäd Rafi, chief executive officer, TORONTO 2015 Pan Am/Parapan Am Games Organizing Committee (TO2015). "Buying tickets is the way to experience the Games, and buying our merchandise is a way to always remember this special moment in the history of our region."

As Official Property Management Supplier for the Games, Cadillac Fairview is providing retail space at Toronto Eaton Centre. Its shopping centres — Toronto Eaton Centre, Markville Shopping Centre, and Lime Ridge — will also host viewing lounges for both the Pan Am and Parapan Am Games.

"Cadillac Fairview is extremely proud and excited to be a part of the TORONTO 2015 Games experience through live broadcasting of the Games at our shopping centres and, of course, hosting the official store in the heart of downtown Toronto," said Jason Anderson, senior vice-president of marketing. 

"We aim to bring our customers unique shopping experiences that create lasting memories and a sense of community, and we couldn't think of a more fitting partnership than this one."

The first 100 customers to visit the store and make a purchase over $50, will receive a PACHI gift, and all customers who visit the store on April 10 will receive 15 per cent off their purchase.  

CIBC Aventura cardholders will receive double Aventura points on all purchases made with any Aventura card (excluding returns) at the TORONTO 2015 official store at Toronto Eaton Centre from April 1 through August 15, as well as at shop.toronto2015.org.

The store will carry high-demand merchandise items, including: 

PACHI plush: The official mascot of the Games comes in a range of sizes: from a 5.5″ keychain to a 16″ standing plush. Northern Gifts of Burnaby, BC, is a 25-year-old company and responsible for producing PACHI plush. They are best known for producing the phenomenally successful plush mascots for the Vancouver 2010 Olympic and Paralympic Winter Games.

Pins: Pins are the ultimate Games collectable. The Pin People of Regina, a leading supplier of pins since the Calgary 1988 Olympic Winter Games, produce the highly collectable TORONTO 2015 pins.

Apparel: Choose from a range of high-performance quality Games apparel and accessories, including baseball caps, T-shirts and hoodies. Trimark Sportswear Group of Richmond Hill, Ontario, the licensee producing the TORONTO 2015 apparel line, was also the licensee for the Vancouver 2010 Olympic and Paralympic Winter Games.

Official Games merchandise makes the perfect gift for the sports fan in your life. Visit the TORONTO 2015 official store at Toronto Eaton Centre, or shop online at shop.toronto2015.org/.

About TO2015
The TORONTO 2015 Pan American Games will take place July 10–26 and the Parapan American Games August 7–15. The TORONTO 2015 Games are funded by the Government of Canada, the Province of Ontario, as well as Lead Partner CIBC and other partners and sponsors.

The TORONTO 2015 Pan Am/Parapan Am Games Organizing Committee (TO2015) is tasked with managing and delivering the Games. It is working to bring some of the world's best athletes and artists to Toronto and the Greater Golden Horseshoe region, giving Ontarians a unique chance to be part of the action, and making the region a hub for sport.

 For more information about the Games, please visit TORONTO2015.org or follow @TO2015, @TO2015_fr (French) or @TO2015_es (Spanish).

SOURCE Toronto 2015 Pan/Parapan American Games

Image with caption: "Gear up for the Games - the TORONTO 2015 official store at Toronto Eaton Centre is now open! (CNW Group/Toronto 2015 Pan/Parapan American Games)". Image available at: http://photos.newswire.ca/images/download/20150410_C4915_PHOTO_EN_14119.jpg

For further information: Teddy Katz, Director, media relations and chief spokesperson, TO2015, 416.957.2117, teddy.katz@toronto2015.org

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Toronto 2015 Pan/Parapan American Games

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