Baccarat Hotels & Resorts Debuts With Manhattan Flagship March 18, 2015

Baccarat Hotel & Residences New York Reimagines the Elegance and Perfection of the Legendary French Crystal Maker into a Luxury Lifestyle Hospitality Brand

NEW YORK, March 30, 2015 /PRNewswire/ -- Starwood Capital Group, the private equity real estate firm, announces the March 18th opening of Baccarat Hotel & Residences New York.  Baccarat Hotel & Residences New York is the first hotel and global flagship for the 250 year-old Baccarat crystal brand. Directly across the street from the Museum of Modern Art and steps away from Fifth Avenue's legendary shopping, the hotel occupies the first 12 floors of the split level tower that rises 550 feet above West 53rd Street.

Baccarat Hotel & Residences New York features 114 sensationally appointed guest rooms and suites and a new modern French restaurant, Chevalier, overseen by Michelin-starred Executive Chef Shea Gallante.  Legendary New York restaurateur Charles Masson will curate style and service in Chevalier and in the hotel's second-story lobby salons and bar.  The Bar at Baccarat, just off the opulent Grand Salon, is an epic space featuring barrel-vaulted ceilings, a 60-foot bar and an outdoor terrace overlooking the MoMA. The hotel also features a 50-foot indoor pool, an elite fitness training facility and the first Spa de La Mer in the United States. 

Paris-based interior design firm Gilles & Boissier led the creation of the hotel's interiors, which combine Baccarat's French classic aesthetics with a fanciful modern sensibility. 

Skidmore, Owings & Merrill served as architects for the 50-story tower, while New York-based designer and member of the Architectural Digest 100, Tony Ingrao, led the residential design. The tower's sixty private residences are accessible through a separate entrance and will have access to all of the hotel's amenities. Celebrated decorator Stephen Sills created the elegant setting for the street-level Chevalier, which also has its own separate entrance. 

An intimate spa, fitness center and indoor pool will open in the month following the hotel's debut.  Baccarat has partnered with the ultra-prestigious skincare brand La Mer to create Spa de la Mer, its first spa in the United States.  Designed to recall a luxurious European seaside retreat, the four treatment rooms beckon guests and locals who crave revitalizing treatments and soothing respites. 

"We are so thrilled to bring to life the new 'House of Baccarat'- to take this legendary brand which has for centuries stood for perfection in crystal, and has never been compromised, to create its first modern lifestyle hotel masterpiece.  I wanted to celebrate light, and to produce a hotel that glowed, and was shimmering, sensual, elegant but still functional, fun, comfortable, and not overly formal," says Barry Sternlicht, Chairman and CEO of Starwood Capital Group, the parent of SH Group, a lifestyle hotel brand management company who will manage the hotel. 

Baccarat SA is majority owned by Starwood Capital Group. Baccarat employs nearly 550 employees at its factory in Baccarat France near the Alsace-Lorraine border. Baccarat is a storied luxury brand whose artisans have produced custom designs since King Louis XV founded the company in 1764. Baccarat has created exquisite products for the world's most discriminating figures including kings, queens, tsars, sheiks, emirs and sultans, modern moguls, designers and rock stars. The opening of the hotel marks the brand's new evolution into a perfectly crafted lifestyle and hospitality brand.  

Baccarat Hotel & Residences New York is located at 20 West 53rd Street. Rates begin at $899. To reserve, guests may call 1-844-294-1764 or visit baccarathotels.com.

About Starwood Capital Group

Starwood Capital Group is a private investment firm with more than 500 employees, with a core focus on global real estate and energy infrastructure. Headquartered in Greenwich, CT, the Firm maintains twelve offices in six countries around the world. Starwood Capital Group has raised more than $30 billion of equity capital since its inception in 1991, and currently manages over $42 billion in assets. The Firm has invested in virtually every class of real estate on a global basis, opportunistically shifting asset classes, geographies and positions in the capital stack as it perceives risk-reward dynamics evolve. For more than two decades, Starwood Capital Group and its affiliates have successfully executed an investment strategy that involves building enterprises around real estate portfolios in both the private and public markets. Starwood may perhaps be best known, for founding, creating and building Starwood Hotels and Resorts beginning in 1995. Additional information can be found at starwoodcapital.com.

About SH Group

SH Group, an affiliate of global private investment firm Starwood Capital Group, is a lifestyle hotel brand-management company that operates 1 Hotels, a nature-inspired lifestyle brand that will launch in 2015 with the opening of exclusive properties in Manhattan, Brooklyn and Miami's South Beach; and Baccarat Hotels & Resorts, a luxury brand making its debut in March 2015 with the opening of its flagship property in New York, followed by Rabat, Morocco, in 2016 and projects under development in Dubai and Doha. Leveraging its marketing, design, operational and technological expertise, SH Group is the force behind some of the most groundbreaking and dynamic hotel brands in the world. Additional information can be found at 1hotels.com and baccarathotels.com.

About Baccarat Hotels & Resorts

Baccarat Hotels & Resorts translates the perfect craft and noble heritage of the legendary, 250-year-old French crystal maker into an elegant lifestyle. Combining this rare legacy with modern elegance and elements of unexpected magic, each of the brand's hotels and resorts has been conceived as a gracious hotel particulier, welcoming guests with impeccable service and distinctive amenities. Baccarat Hotels & Resorts will launch in March 2015 with the opening of its flagship New York property, followed by Rabat, Morocco, in 2016, with additional openings in Dubai and Doha over the course of the next several years. Further information can be found at baccarathotels.com.

For more information, please contact:  baccarathotelspr@hlgrp.com        

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SOURCE Baccarat Hotels & Resorts

For further information: Carly VanDyke, HL Group (for Baccarat Hotels), cvandyke@hlgrp.com, 646-572-0580; Maggie Hund, HL Group (for Baccarat Hotels), mhund@hlgrp.com, 646-460-8905, http://www.baccarathotels.com

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Baccarat Hotels & Resorts

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Starwood Capital Group

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