TORONTO, Feb. 14, 2013 /CNW/ - Honda Canada today kicked off the 40th annual Canadian International Auto Show (CIAS) with the impressive win
of one of the country's most coveted automotive industry awards - the
Automobile Journalists Association of Canada (AJAC) 'Canadian Car of
the Year' for the all-new 2013 Honda Accord.
"Thank you to all the voting members of AJAC. It is an honour to have
our all-new Accord recognized by so many of Canada's most-respected
journalists," said Takashi Sekiguchi, President and CEO, Honda Canada
Inc. "The 2013 Accord was designed to once again raise the bar in the
family car category and deliver a fun, roomy and efficient choice for
families. We think Accord does exactly that and are pleased that AJAC
does as well."
With all factors considered during four days of intense testing in
October, many of Canada's top automotive journalists voted on the
country's best new vehicles before arriving at today's decision. In the
end, the all-new 2013 Honda Accord is the clear winner with its
striking new design and new and improved technology.
As the most fuel efficient, most spacious and most fun-to-drive Accord
ever built, the 2013 model features the all-new Earth Dreams™
powertrain technology. The 2013 Accord is also available with the first
North American application of Honda's next-generation, 2.4-litre,
direct- injected 4-cylinder engine pushing a shorter, sportier, yet
more spacious and comfortable vehicle.
For more information on the Canadian Car of the Year, please visit HondaNews.ca.
About Honda Canada
Honda Canada Inc. was founded in 1969. It has produced more than 6
million cars and trucks since 1986 at its two manufacturing facilities
and builds engines at a third manufacturing plant in Alliston, Ontario,
where the Honda Civic and CR-V, Acura MDX and ZDX models are
manufactured. Honda Canada has invested more than $2.6 billion in
Canada and each year it sources nearly $1.1 billion in goods and
services from Canadian suppliers. Honda Canada has sold more than 3.7
million Honda and Acura passenger cars and light-duty trucks in Canada.
AJAC is an association of professional writers, publishers and
photographers whose focus is the automobile and the automotive
industry. AJAC, a not-for-profit professional organization incorporated
in 1981, was established to encourage unity among journalists who
specialize in reporting on the automobile. AJAC manages the annual
Canadian Car of the Year awards program.
Image with caption: "Honda Canada President and CEO, Takashi Sekiguchi, accepts the Automobile Journalist Association of Canada's 'Car of the Year' award for the 2013 Honda Accord Sedan. (CNW Group/Honda Canada Inc.)". Image available at: http://photos.newswire.ca/images/download/20130214_C5706_PHOTO_EN_23774.jpg
SOURCE: Honda Canada Inc.
For further information:
Maki Inoue 905-888-4416
Laura Heasman 905-888-4586