2012 Hooked on School Days

Montrealers got on board!

MONTREAL, Feb. 21, 2012 /CNW Telbec/ - The second Montreal edition of Hooked on School Days organized by Montreal Hooked on School, took place from February 13 to 17, 2012. The more than 400 organizers and collaborators can be proud of the work accomplished and the energy displayed to encourage school perseverance and success. More than 120,000 people took part in the some 1,000 activities coordinated by 400 school bodies and organizations from all sectors in the Montreal area.

All the initiatives were extremely successful. To learn more about the numerous activities that took place and to consult the videos featuring Catherine Jasmin, Montreal ambassador for Hooked on School Days, who navigated through the island of Montreal during the past week to meet the stakeholders who organised the activities, please consult the Get on Board blog available at http://blogue.jembarque.ca. The blog enables web users to access a great variety of examples of concrete gestures to encourage perseverance and success in school.

Elsewhere, the distribution of green-and-white perseverance ribbons in some Montreal metro and train stations was very rewarding; the children were able to raise awareness of the importance of encouraging school perseverance and success.

More than 35,000 people-including Members of the National Assembly-showed their support for school perseverance and success by proudly wearing the green-and-white perseverance ribbon.  Montreal Hooked on School also invited Montreal adults to post inspiring messages on the virtual Wall of Encouragement at http://mur.jembarque.ca.  "The efforts to support school perseverance and success must be made every day.  For this reason, the Wall will remain online and adults can continue to encourage children in the upcoming months.  We want to collect thousands of messages in hopes of sending them to children who need encouragement," explains Gilles Petitclerc, President of Montreal Hooked on School and Director General of Commission scolaire de Montréal.

"There are many small gestures that can be made by parents, family members, employers, teachers, schools, and community partners to encourage children to persevere.  Every child needs to be encouraged every day," adds Catherine Jasmin, a mother, university student, and former drop out who now acts as an ambassador for Montreal's HSD.

As we await the 3rd edition of Hooked on School Days (11 to 15 February, 2013), please keep in mind that every day can be a school perseverance day. Therefore, Montrealers are invited to use the Wall of Encouragement (http://mur.jembarque.ca) to continue encouraging young people.

Montreal Hooked on School would like to give special thanks to all the participants, stakeholders, organizers, as well as its associate partner, La Presse, and its main partner, The Gazette, for their contributions to the success of Montreal edition of Hooked on School Days.

About Montreal Hooked on School
Montreal Hooked on School is a regional organization comprising 30 partners from all walks of life who want to contribute to the school perseverance and success of young people. Its mission is to mobilize all partners on the island of Montreal and become a focal point for initiatives that have a positive impact on young people, parents, and other concerned parties, with the objective of increasing school persistence and success, and getting young people to reconnect with school.

Elsewhere in Quebec
Hooked on School Days (HSD) happens at a crucial time in the school year where all of Quebec mobilizes for educational success. From February 13 to 17, 2012, thousands of activities were organized throughout Quebec and more than 250,000 ribbons were distributed. To find out about the activities taking place in each region visit www.perseverancescolaire.com/en/ or follow the Facebook or Twitter pages of Instances régionales de concertation sur la persévérance et la réussite éducative du Québec.

To find out more about the activities happening in Montreal, visit www.jembarque.ca/en/.

SOURCE MONTREAL HOOKED ON SCHOOL

For further information:

Marie-Pierre Longpré
Account Executive
Edelman
514-315-1972 or marie-pierre.longpre@edelman.com

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MONTREAL HOOKED ON SCHOOL

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