MONTREAL, May 1, 2014 /CNW Telbec/ - To celebrate the 15th edition of
its program, The Gift of Reading, the Literacy Foundation is pleased to announce that 38,504 brand new books will be distributed to that many underprivileged
children aged 0-12. The Foundation and program spokesperson, actress
Marie Turgeon, are proud to reveal the record results of this
initiative aimed at preventing the reading difficulties that can lead
to young people dropping out of school and then to illiteracy.
Broad distribution in targeted neighbourhoods
"Enjoying a brand new book all of one's own is not a privilege that
everyone has," emphasized spokesperson Marie Turgeon. "For a
disadvantaged child used to being given castoffs, receiving a new book,
specially chosen for him or her by a donor, is a true gift!" Since
1999, more than 361,500 new books have been distributed in this way
The books donated by the general public in November and December in 145 bookstores and more than 100 libraries were sorted and inspected before being distributed to the donors'
regions. Hundreds of book distribution events will be taking place in
May 2014 with 507 establishments throughout Quebec: elementary schools, daycare centres, Famille grassroots organizations and non-profit organizations.
Under a partnership with the Lucie and André Chagnon Foundation, 20,000
of these new books will be distributed to pre-school-age children (aged
0-5). In this way, we hope to prepare a larger number of children more
effectively for when they start school.
Taking action at every age
The Literacy Foundation also wishes to take advantage of the allocation
of the books to underprivileged children in order to target parents and
raise their awareness as to their role as models and educators. "It
often happens that parents with low reading proficiency undertake
literacy training so they can read their children stories or help them
with their homework," stated Foundation CEO, Diane Mockle. An
information sheet on the Info-Alpha referral line (1-800-361-9142)
accompanying each gift helps reach parents with low reading skills
through The Gift of Reading.
Thank you to our valued partners who contribute directly to the
Thank you to our loyal collaborators who help make The Gift of Reading such a success: Hydro-Québec, Naître et grandir, Cogeco Diffusion, Nationex, Salon du livre de Montréal (Montreal's
book fair), Publici-terre, Cogeco Métromédia, TC.média, Métro daily newspaper, La Presse, Le Libraire, the Association québécoise des enseignants et des enseignantes du Québec and ICI Radio-Canada.
The Literacy Foundation's mission is to support adults and children in order to ensure the
development of their ability to read and write so they can participate
fully in society. To support the Foundation, make a donation at fondationalphabetisation.org.
SOURCE: Literacy Foundation
For further information:
Andrée Turmel, Communications Advisor
514-289-1178, ext. 226