Enhanced digital music download store and new smart phone app brings
Canadians to the forefront of music discovery
TORONTO, Dec. 11, 2013 /CNW/ - hmv Canada, the country's premiere retail destination for music and entertainment,
unveiled today its enhanced online music store, hmvdigital.ca, and its new companion mobile app. The hmv digital Canada app will
allow users to shop, look and listen by combining image and sound
searches with mp3 downloads for the first time.
Canadians can browse the extensive digital catalogue featuring the
hottest new releases and biggest hits in music, to pre order or buy
individual tracks or complete albums. Their digital purchases are added
to the user's virtual locker 'myhmv.'
The new app also features an innovative image search, which allows users
to scan album covers with their Apple mobile device to access 30 second
track previews. Android users can purchase mp3 downloads from their
device, using this function. Image search provides an effective way for
music lovers to sample each track on their own device, before they
purchase it, with a simple scan of the album cover.
Sound Search lets users discover the tunes they hear around them every
day, whether it's the music playing in store at hmv or a track playing
on the radio. One can use sound search to identify their favourite
song, and purchase the download immediately.
"hmv Canada is incredibly excited to offer this newest digital music
store and its innovative music app to our customers," said Nick
Williams, President and CEO of hmv Canada. "As the country's trusted
source of music and entertainment, we are giving our customers an even
easier way to access and discover the music they love, and are
confident this platform will enhance their experience in an online
space, given its success in the UK market."
James Coughlan, Global Managing Director of hmv Digital adds, "I'm
excited to say that we're putting music ownership back into focus with
the launch of our new digital music products in Canada. Today we
kick-start our wider digital strategy roll-out and allow music lovers
to enjoy the traditional hmv shopping mall experience, with the ability
to discover and build a high quality digital music collection,
delivered and managed across devices, from hmv, the Home of
Users can begin purchasing mp3 albums and individual tracks at hmvdigital.ca, and download the free app from Android Google Play and the iTunes App
About hmv Canada
hmv Canada's first store opened in 1986, from which it has grown to
become a Canadian entertainment market leader with 111 stores from
Newfoundland to British Columbia, including flagship locations in
Toronto, Edmonton, and Montreal. hmv Canada is an innovator in its
market, launching in 2009 hmvdigital.ca its digital music store, in
2010, the purehmv customer rewards program, which has attracted over 1.5 million paid
cardholders. hmv has been named Canadian Music Retailer of the Year
for the past 21 years, and has also been recognized as the Canadian
Entertainment Network DVD Retailer of the Year. In July 2011,
Re:Capital Canada, a subsidiary of Hilco Capital, acquired hmv Canada
from the UK's HMV Group plc.
SOURCE: HMV Canada Inc.
For further information:
416.620.6618 ext. 716