Working Canadians average less than eight hours of sleep each night, are
tired and unproductive on the job
MISSISSAUGA, ON, Oct. 7, 2013 /CNW/ - A new Canadian survey from Breathe
Right® Nasal Strips reveals ninety per cent of adults have experienced a poor
night's sleep1, and nearly 40 per cent of survey respondents report they generally do
not get a good night's sleep2. Adults ages 35-64, typically in the prime of their careers, are most
likely to average less than six hours of sleep per night3. The result is a tired, unmotivated, unproductive workforce that is
willing to give up evening entertainment, sex, vacations days - and
even a raise - just to get a good night's sleep4.
"The survey confirms lack of sleep is an epidemic across the country,
and many people are willing to give up some significant quality of life
activities for just a few more hours of rest each night," says Bryce
Wylde, alternative health expert. "It is alarming that so many people
are struggling with sleep, and yet it is one of the most important,
basic human needs for maintaining overall health and wellbeing, and
ensuring we are mentally fit to be productive and effective at work."
A strong majority of adults in every region of Canada reported that they
have experienced poor sleep quality. Residents of Atlantic Canada were
most likely to report poor sleep quality, with 97 per cent5. Those who live in Alberta were least likely to report poor sleep
quality, and yet 83 per cent of survey respondents in this province
still acknowledged ever having experienced a poor night's sleep6. Nationally, women (92 per cent) were more likely than men (88 per
cent) to experience a poor night's sleep.
In addition to poor quality sleep, Canadian adults are generally not
sleeping enough. Sixty-nine per cent of adults get between six and
eight hours of sleep per night, and 21 per cent get less than six hours
per night7. Albertans are most likely to sleep less than six hours per night, and
least likely to get six to eight hours8. Manitoba/Saskatchewan residents are least likely to sleep less than
six hours per night, and most likely to sleep six to eight hours9.
A poor night's sleep leaves the majority of adults feeling tired,
unmotivated, and irritable the next day, as well as less productive at
work or school10. Nearly a quarter of adults report being late for work or school, and
10 per cent admitted missing work or school altogether, due to a poor
night's sleep11. Men and women both experienced the impacts of inadequate sleep:
Men (60 per cent) and women (61 per cent) were equally likely to be less
productive at work
Men (26 per cent) are more likely than women (18 per cent) to be late
Men (13 per cent) are more likely than women (8 per cent) to miss
Women ( 56 per cent) are more likely than men (48 per cent) to feel
Women (40 per cent) are more likely than men (35 per cent) to be unable
"The combination of poor quality sleep and reduction in length of sleep
is a concerning trend, and will certainly have negative effects on
employees' ability to be productive at work," says Sophie Lamarche,
executive and management coach. "I often counsel my clients on ways to
be more productive and efficient during their time in the office, and
it starts with being properly rested. It is important to determine the
reasons for poor sleep, identify ways to improve your sleep, and then
make sleep a priority on an on-going basis."
In order to gain valuable sleep time, Canadians are willing to make
concessions and give up some other activities. The most common
activities that we would trade for a good night's sleep include an
episode of a favourite program (60 per cent), a night out on the town
(57 per cent), a free meal (48 per cent), sex (35 per cent), a vacation
day (32 per cent), and a raise (22 per cent)12. Among the provinces, Alberta was most likely to give up sex and
Ontario was least likely13. Quebec residents were most likely to give up a vacation day and a
raise, British Columbia residents were least likely to give up either14.
The survey also examined the impact of nighttime nasal congestion on the
quality of sleep. Almost one-third of adults surveyed experience nasal
congestion at least once a month15. About three-quarters of them experience congestion at night, and
report it is somewhat (37 per cent) or highly (20 per cent) bothersome16. Breathe Right Nasal Strips are clinically proven to improve airflow in
the nasal passageways, helping to relieve congestion and improve
breathing, which helps improve sleep quality.
Methodology. This news release presents the findings of a telephone survey conducted
among a national random sample of 1,002 adults comprising 502 males and
500 females 18 years of age and older, living in Canada. The margin of
error for a sample of this size is +/- 3.10%, 19 times out of 20.
Interviewing for this Research House National Telephone Omnibus Survey
was completed during the period: August 14 - 19, 2013.
GlaxoSmithKline Consumer Healthcare is one of the world's largest over-the-counter consumer healthcare
products companies. Its well-known brands include the leading oral
healthcare products, Sensodyne®, ProNamel® and Aquafresh®, denture care products Polident® and PoliGrip®, Spectro® skincare products as well as many medicine cabinet staples -- Abreva®, Breathe Right®, and TUMS® -- which are trademarks owned by and/or licensed to GlaxoSmithKline
Group of Companies.
GlaxoSmithKline - one of the world's leading research-based pharmaceutical and
healthcare companies - is committed to improving the quality of human
life by enabling people to do more, feel better and live longer. For
further information please visit www.gsk.com.
1 Weinman Schnee Morais Inc. Canada Sleep & Nighttime Nasal Congestion
OmniTel. August 2013. Sponsored by Breathe Right Nasal Strips®.
SOURCE: GlaxoSmithKline Inc.
For further information:
GSK Consumer Healthcare
(416) 968-7311 ext. 253