Iconic Kitchen Brand Comes to West Edmonton Mall
SAN FRANCISCO, CA, Sept. 21, 2012 /CNW/ - Williams-Sonoma, a premier
specialty retailer of high-quality products for the kitchen and home,
will open its first store in Edmonton, at West Edmonton Mall, on
September 22, 2012. The store will mark Williams-Sonoma's seventh
location in Canada.
Grand opening weekend celebrations will begin at 10:00 am on Saturday,
September 22. Store activities will include ongoing interactive
product demonstrations ranging from knife skills to Williams-Sonoma
Thanksgiving Favorites, cook top demonstrations and samplings from
local Edmonton chefs and artisans such as The Art of Cake and Luxe
Steakhouse, plus an interactive kids' station.
"We are excited to bring Williams-Sonoma to Edmonton. This ideal
location at West Edmonton Mall allows us to respond to customers in
western Canada who are interested in high quality kitchenware," said
Patrick J. Connolly, Executive Vice President & Chief Marketing
Officer, Williams-Sonoma, Inc. "We always knew we wanted to bring the
Williams-Sonoma brand into the Edmonton market, since customers from
all over Alberta shop our Calgary store."
Founded in 1956 by Chuck Williams in Sonoma, California, the first
Williams-Sonoma store sold an array of high-quality, classic French
cooking equipment, including unique items like omelet pans and soufflé
molds, which until then had not been available in North America. Since
then, Williams-Sonoma has been bringing people together around food,
providing world-class service and an engaging customer experience.
Williams-Sonoma's 7,000 square foot store will offer an exceptional
selection of cookware, bakeware, cooks' tools, cutlery, electrics,
tabletop and bar, housewares and linens, along with distinctive foods,
cooking ingredients and a comprehensive cookbook library. The store
also will feature a professional demonstration kitchen for cooking
classes, complimentary technique classes and tastings conducted by
expert culinary staff and guest chefs. Interactive stations throughout
the store will allow customers to experience and test products before
purchase, and a comprehensive gift registry program for weddings and
other special events will be available in store.
Online shopping is available to Canadians at www.williams-sonoma.com. In Canada, all costs are inclusive of duty and shipping rates are
comparable to the U.S.
Follow Williams-Sonoma on Twitter: @WilliamsSonoma; Facebook: facebook.com/WilliamsSonoma.
ABOUT WILLIAMS-SONOMA, INC.
Williams-Sonoma, Inc. is a specialty retailer of high-quality products
for the home. These products, representing seven distinct merchandise
strategies - Williams-Sonoma (cookware and wedding registry), Pottery
Barn (furniture and bridal registry), Pottery Barn Kids (kids'
furniture and baby registry), PBteen (girls' bedding and boys'
bedding), West Elm (modern furniture and room decor), Williams-Sonoma
Home (luxury furniture and decorative accessories) and Rejuvenation
(lighting and hardware) - are marketed through 579 stores, seven direct
mail catalogs and six e-commerce websites. Williams-Sonoma, Inc.
currently operates in the United States and Canada, offers
international shipping to customers worldwide, and franchises its
brands throughout the Kingdom of Saudi Arabia, Kuwait, and the United
SOURCE: Williams-Sonoma, Inc.
For further information:
Carla MacNeil, Jane Gill & Associates, 416.518.1780, firstname.lastname@example.org
Andrea Stevens, Jane Gill & Associates, 647.388.9958, email@example.com