VIDEO: Second Harvest invites Toronto's corporations to become heroes for food rescue

Companies can boost employee engagement and make a real difference in hunger relief and food waste through the Second Harvest Hero campaign  

TORONTO, July 14, 2015 /CNW/ - Second Harvest invites Toronto's corporations to help reduce food waste and provide hunger relief in the community as part of the Second Harvest Hero workplace campaign. Corporate partners can help boost employee engagement, bring staff together and make a real difference for those experiencing hunger in Toronto.  Funds raised and time donated by Second Harvest Heroes will be used to rescue excess food and distribute it to over 200 of Toronto's community agencies.

"At Second Harvest we greatly appreciate and rely on the support of our corporate partners to help us provide 20,000 meals a day, every day," said Debra Lawson, Executive Director, Second Harvest. "Through the Hero campaign, Second Harvest Heroes raise funds to rescue food that would otherwise go to waste and allocate it to those who need healthy, nutritious meals.  Working with Second Harvest, corporations can help those in need, make a real difference and boost employee engagement with Second Harvest Hero Day events."

"CIBC Mellon has been involved with Second Harvest for more than 10 years, and we have watched hundreds of employees join together and volunteer their time to raise money for food rescue," said Jerry Beniuk, Head of Global Fund Services, CIBC Mellon. "Our involvement with the Second Harvest Hero campaign has been a lot of fun for our employees and a great chance to come together – I strongly encourage other corporations to join Second Harvest as Heroes and become leaders in community investment."

To learn more about launching a Second Harvest Hero campaign at your workplace, visit www.secondharvesthero.ca

About Second Harvest:
Established in 1985, Second Harvest is the largest food rescue charity in Canada. Second Harvest rescues excess, fresh food that would otherwise go to waste, and delivers that food to more than 200 social service agencies in Toronto, feeding people experiencing hunger. Since 1985 Second Harvest has rescued and delivered almost 100 million pounds of good food, thus preventing almost 50 million pounds of greenhouse gases from entering the atmosphere. Second Harvest's vision: No Waste. No Hunger.

SOURCE Second Harvest

Video with caption: "Video: Second Harvest Hero Campaign featuring Jessie's and CIBC Mellon". Video available at: http://stream1.newswire.ca/cgi-bin/playback.cgi?file=20150714_C6591_VIDEO_EN_444340.mp4&posterurl=http%3a%2f%2fphotos.newswire.ca%2fimages%2f20150714_C6591_PHOTO_EN_444340.jpg&order=1&jdd=20150714&cnum=C6591

Image with caption: "The Second Harvest Hero workplace fundraiser is a great way for your workplace to raise money to support people in need in your community. (CNW Group/Second Harvest)". Image available at: http://photos.newswire.ca/images/download/20150714_C6591_PHOTO_EN_444305.jpg

Image with caption: "Since 1985, Second Harvest has been picking up donated, surplus food, which would otherwise go to waste, and delivering that food to over 200 community agencies in Toronto. (CNW Group/Second Harvest)". Image available at: http://photos.newswire.ca/images/download/20150714_C6591_PHOTO_EN_444307.jpg

For further information: For interviews or additional information about Second Harvest: Tonia Krauser, Director of Communications, Second Harvest, toniak@secondharvest.ca, 416.625.6774; To launch a Second Harvest Hero campaign at your workplace: Joelle Efford-Gibbons, Development and Programs Administrator, Second Harvest, joelleg@secondharvest.ca, 416.408.2594 x 298.


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