Video B-Roll Available Via CNW - GREAT CANADIANS KNOW GREAT CANADIAN ESCAPES

TORONTO, April 29 /CNW/ - The following video is available by satellite or by Canadian Tourism Commission's Broadcast On-Demand web download (http://ctc.pathfireondemand.com/main.action):

STORY SUMMARY:

To inspire Canadians to explore Canada this summer, a host of Olympians including skier Alexandre Bilodeau, figure skaters Tessa Virtue and Scott Moir and long track speed skater Clara Hughes have banded together with such figures as vocalist Keshia Chanté, Glee's Cory Monteith and Chef Michael Smith as Canada's local tourism ambassadors.

Each shares their ultimate "gold medal getaway" on the Canadian Tourism Commission's (CTC) LOCALSKNOW.ca site to help Canadians find deals and inspire them to explore their country this summer.

LOCALS KNOW is a national, integrated advertising campaign launched by the CTC, Canada's national tourism marketing organization on June 1, 2009. It was recognized by Forbes.com as one of the top ten travel campaigns in the world. The CTC has invested $10 million per year in 2009 and 2010 to support the domestic tourism industry and stimulate Canada's economy. The campaign has been made possible thanks to special stimulus funding from the Government of Canada.

SHOT LIST:

Graphic: Screen capture of Locals Know web site

Locals Know campaign facts

Lifestyle footage

Footage of athletes' "Gold Medal" destinations

SOUNDBITES:

Gisèle Danis, Executive Director Strategic Marketing, Canada Program, Canadian Tourism Commission

Alexandre Bilodeau, 2010 Olympic Gold Medallist in Freestyle Ski, 2009 FIS World Champion

Clara Hughes, 2010 Olympic Bronze Medallist in Long Track Speed Skating, 1996 Double Olympic Bronze Medallist in Cycling

Tessa Virtue & Scott Moir, 2010 Olympic Gold Medallists in Ice Dance, 2010 World Champions in figure skating.

    
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    Satellite Feed Coordinates:

    TIME OF FEED:         11 am - 11:30 am ET
    DATE OF FEED:         April 29, 2010
    CO-ORDINATES:         Anik F2C
                          Transponder 3B
                          Downlink Frequency: 3820 Vertical
                          Audio subcarriers 6.2 and 6.8

    WEB Video Preview and Download link:
    http://ctc.pathfireondemand.com/viewpackage.action?packageid=343

    TIME OF POSTING:      11 a.m.
    DATE OF POSTING:      April 29

    All video can be viewed by clicking on the link. Broadcast quality video
    is available for download by accredited journalists. Please contact
    broadcast@newswire.ca for access.

    -------------------------------------------------------------------------

    STATIONS, FOR FURTHER INFORMATION, PLEASE CALL:

    Keka DasGupta at keka.dasgupta@can.ddbpr.com or at 416-972-7727.
    

For technical information DURING the satellite feed or for assistance with Broadcast On-Demand, please contact CNW at broadcast@newswire.ca or (416) 863-2115.

CNW Broadcast On-Demand http://cnw.pathfireondemand.com provides free, secure and easy-to-use broadcast quality material direct from our website to accredited journalists worldwide.

This material is offered for free and unrestricted news use.

CNW BROADCAST.

SOURCE Canadian Tourism Commission

For further information: For further information: CNW BROADCAST, TORONTO, (416) 863-2115

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