Transat and the Haitian Ministry of Tourism join forces to stimulate
tourism development in Haiti, a country with an abundance of culture,
history and natural beauty
MONTREAL, Dec. 13, 2012 /CNW Telbec/ - Transat A.T. Inc., one of the
largest integrated tourism companies in the world and Canada's holiday
travel leader, will offer vacation packages to Haiti out of Montreal,
beginning January 23, 2013. The packages will combine stays in the
Haitian capital, Port-au-Prince, and on the Côte des Arcadins,
featuring magnificent beaches, with an extensive program of guided
excursions: museums, historical and natural sites, theme routes, sports
and seaside activities.
"More and more travellers want to enjoy an enriching human experience
when they take their Sun holiday," said Annick Guérard, General
Manager, Transat Tours Canada. "These new packages are designed for
customers seeking vacations that combine discovery and relaxation. We
have developed an innovative and distinctive product that is consistent
with our desire to offer holiday travel that is centred on
authenticity, culture and nature." Ms. Guérard added: "We are taking
the partnership we established with Haiti nearly 20 years ago a step
further and we are planning to expand this initial offering in the
In addition to seven-day double-discovery packages, travellers —
especially those visiting family and friends in Haiti — will be able to
choose from among a variety of four-day seaside packages. All
excursions and visits will be led by local guides. Transat has
concluded agreements with an incoming travel agency and hotels that
offer a two-meal-a-day plan. The new products will be sold under the
Transat Holidays brand.
"We are building our tourism development strategy particularly on
associations with first-rate partners like Transat, which will be the
first major Canadian tour operator to offer tourism packages to Haiti,"
said Haitian Tourism Minister Stéphanie Balmir Villedrouin. "Tourism is
a vital driver of socio-economic development. Like Transat, which is
working toward more sustainable tourism, we are hoping for this
development to occur in a responsible and integrated way that takes
into account the needs of our people and protection of the
environment." Ms. Balmir Villedrouin concluded: "Our country has all
the potential necessary to win back the hearts of international
travellers, particularly Canadians, who have always shown great
solidarity with Haiti." Tourists are being invited to "vivre
l'expérience Haiti" (live the Haiti experience) with Transat.
Haiti is making substantial efforts to revitalize tourism activity and
enhance the country's image. Haiti wants to take its place on the world
stage within two years and benefit from the growth of international
tourism. According to the World Travel & Tourism Council (WTTC), the
global tourism industry grew by 3% in 2011, to nearly one billion
travellers, generating economic benefits of US$6 trillion, or 9% of the
world's gross domestic product, and employed 255 million workers.
Haiti occupies the western portion of the island of Hispaniola, which
Haiti shares with the Dominican Republic. Hispaniola is the Caribbean's
second-largest island, after Cuba. Haiti welcomed nearly 945,000
travellers in 2011, with cruise passengers making up nearly 65% of
these international arrivals. Canada is Haiti's second-largest source
of tourists, after the United States and before France.
Transat has a longstanding friendship with Haiti. Beyond its business
operations — Air Transat flies weekly between Montreal and
Port-au-Prince — the tour operator contributes to the Haitian community
through its acts of solidarity. In recent years, Transat has
transported tonnes of relief supplies to the country and supported the
work of humanitarian organizations including the Canadian Red Cross and
SOS Children's Villages.
Transat A.T. Inc. is an integrated international tour operator with more
than 60 destination countries and that distributes products in over 50
countries. A holiday travel specialist, Transat operates mainly in
Canada and Europe, as well as in the Caribbean, Mexico and the
Mediterranean Basin. Montreal-based Transat is also active in air
transportation, accommodation, destination services and distribution.
(TSX: TRZ.B, TRZ.A).
SOURCE: TRANSAT A.T. INC.
For further information:
Source: Transat A.T. Inc. (www.transat.com) and the Ministry of Tourism, Haiti
Advisor, Communications and Media Relations
Transat A.T. Inc.
514 987-1616, poste 4662
Ministry of Tourism, Haiti