OTTAWA, Dec. 27, 2012 /CNW/ - 2012 was a year of growth on many levels
for the RV industry. The year kicked off with outstanding RV show
attendance figures and moved into the summer with a jump in RV sales.
The RV industry has seen a change in ownership trends, overall growth
of the industry, a national sales rebound, increased outdoor engagement
and an evolution in the economic benefits for the RV traveler. The top
5 RV trends were:
Majority of RV owners under the age of 55:
Towable trailers most popular RVs sold in 2012:
The RV industry is seeing a significant increase in young families, busy
career couples, outdoor enthusiasts as well as retirees embarking on
their first RV adventure.
While other travel sectors continue to struggle and see declines, RV
sales surged 13% this year:
There are over one million RVs on Canada's roads which translates to 14%
of households owning an RV.
Starting at just $6,000, consumers are taking advantage of the variety
of units available. The most popular RVs sold this year were the
towable RVs, which include the folding camping trailer and fifth wheel
More Canadians are spending time outdoors:
By mid-summer, RV sales had increased on a national level by 13%
compared to 2011 with Alberta seeing the largest sales increase of 42%.
The biggest factor driving this is the affordability of the lifestyle as
RV purchase prices are at historic lows. A number of other factors
include intense competition in the industry, increased consumer
awareness and a strong Canadian dollar.
Raw cost savings:
90% of RV owners say RVing is the best way to see the country.
Many campground operators have begun the process of upgrading their
sites to accommodate the increase of RV travelers to their campgrounds.
The Alberta government announced mid-summer that they were investing
$24 million this year into modernizing several of its campgrounds, as
they noted the increase in number of people using RVs versus tents.
In February, Go RVing Canada released results of a cost comparison study
conducted by PKF consulting that proved RV vacations can be up to 78%
less expensive than all other forms of travel. This statistic has
increased by 3% since the last study, conducted in 2009.
The associated savings come from a variety of factors including the
flexibility of cooking in your RV, as well as the low cost of
"RVers share a great passion for the lifestyle and it's easy to
recognize the many benefits associated with it," said Go RVing
Executive Director, Chris Mahony. "What the 2012 RV trends show is that
RVing clearly remains a popular vacation choice, especially for those
who are looking for an affordable vacation that offers freedom,
flexibility, and fun."
About Go RVing Canada:
The Go RVing Canada coalition was formed in 1997, and consists of RV
manufacturers, RV dealers and campground operators. The coalition
serves as the Canadian RV camping industry ambassador to provide the
public and media with information about the benefits of RV travel. The
coalition also seeks to enhance consumer information and satisfaction
with the RV experience.
SOURCE: Go RVing Canada
For further information:
Go RVing Canada Public Relations
Media Hotline: 1.866.470.3528
Cell phone: 613-796-4708
Go RVing Canada Executive Director
Telephone: (416) 828-2858