ThreeWorks® Snacks pitches the Dragons to raise funds for expansion throughout Canada and the US
TORONTO, Oct. 1, 2013 /CNW/ - On Wednesday, October 2nd at 8pm, Canadian owned snacking brand ThreeWorks® Snacks is entering CBC's Dragon's Den in an effort to raise investment capital to continue spreading their creative snack brands across Canada and the US.
"We are ecstatic to be part of the Season Premiere of the Dragon's Den," says Michael Petcherski, Founder and CEO of ThreeWorks® Snacks. This will be unparalleled exposure for our innovative snacks." Dragon's Den is the highest-rated Canadian unscripted program with an audience of more than 1.2 million Canadians each week.
After a breakthrough year for ThreeWorks® Snacks, it has positioned itself from New Kid on the Block to a visible player in the snack food market.
"I have been very pleased with our performance thus far. We are working to add more retailers and build strong distribution across Canada," says Petcherski. We want to share our fun and innovative snacks with every consumer throughout Canada and the US. The right deal in the Den can help us do just that."
Best known for ThreeWorks® Apple ChipsTM, they are part of a full line of snacks introduced in Canada including Fresh Mints and SugarpovaTM,an exclusive partnership between tennis-sensation Maria Sharapova and ThreeWorks® Snacks.
The CEO of this brand is confident that the company will continue to keep Canadians thrilled with new and delicious snacks, including new flavours of ThreeWorks® Apple Chips, Mango and Cherry Love launching this fall and the launch of a new brand early in 2014. With sights set on Canadian and U.S. expansion, appearing on Dragon's Den seemed like the ideal opportunity to make this happen.
ThreeWorks® Snacks can be purchased at Canadian retailers including select Loblaws, Shoppers Drug Mart, Rexall, London Drugs, Safeway, Pusateri's and Rexall locations.
The Season 8 Premiere episode of Dragon's Den airs on CBC, Wednesday, October 2, 2013 at 8pm and again on Sunday, October 6, 2013 at 9pm.
About ThreeWorks® Snacks: ThreeWorks® Snacks is a Canadian owned snacking brand dedicated to bringing innovative snacking solutions to consumers. Committed to providing All Tasty, All GoodTM Snacks, ThreeWorks® brands are delicious, playful and hard to resist. To learn more, please visit www.threeworks.ca
Meet the Dragons and the ThreeWorks Team!
To celebrate the Season Premiere, ThreeWorks® Snacks will be appearing in Toronto with the Dragons' at the Bay and Adelaide Center, East Lobby on October 2, 2013 from 12 pm to 1:30 pm. Everyone is invited to join in a special Q & A session with the Dragons', meet the ThreeWorks® Snacks team and enjoy delicious samples.
SOURCE: ThreeWorks® Snacks
For further information:
For media inquiries or to book an interview with Michael Petcherski, contact:
Valerie Stachurski, Charming Media, 416-520-9504, [email protected]
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