- Season 4 premiere of THE VOICE grows double and triple digits from
- THE VOICE and CASTLE were #1 and #2 shows of the night with key A25-54
and A18-49 demos -
To Tweet this Release: http://bit.ly/YdyuPV
TORONTO, March 26, 2013 /CNW/ - New superstar coaches Usher and Shakira
hit all the right notes Monday night as the Season 4 premiere of THE VOICE on CTV Two roared back to claim the crown as most-watched program of the
night in Canada for A25-54 and A18-49. With 1.1 million viewers, it was
the biggest overnight audience yet for the singing competition on CTV
Two. THE VOICE saw huge growth in all demos compared to the fall premiere on CTV Two,
up 43% with Total Viewers, +41% with A25-54, +61% with A18-49, and more
than doubling its audience with A18-34. Showing growth in every half
hour of the two-hour broadcast, the show-stopping premiere reached 2.6
million viewers overall.
Head-to-head from 8-10 p.m., THE VOICE on CTV Two led all other networks, nationally and locally, with total
viewers and the key adult demos.* In Vancouver, THE VOICE attracted ratings from 5.0 to 6.0 among the key demos, while in Toronto
the series delivered ratings from 4.0 to 4.1.
Meanwhile, CASTLE at 10 p.m. on CTV averaged 1.6 million viewers, making it the #1 show of
the night with Total Viewers, and ranking as the #2 program of the
night with the key A25-54 and A18-49 demos.
**Media Note** Photography for THE VOICE and CASTLE are available online
The blind auditions continue tonight (Tuesday, March 26) at 8 p.m. ET/PT on CTV in front of celebrity coaches Adam Levine, Blake Shelton, and
new coaches Shakira and Usher. The strongest vocalists from across
America compete to be selected by one of the coaches and fight for a
chance to win the title of being named "The Voice."
In next week's new episode of CASTLE entitled "The Lives of Others" (Monday, April 1 at 10 p.m. ET/PT on CTV), Castle (Nathan Fillion) finds himself in the unfortunate position of not
being able to work a case. While he's holed up in the loft with a
broken leg, Beckett (Stana Katic) goes off to investigate the death of
an IRS agent without him, leaving Castle miserable and bored. But when
he thinks he witnesses the murder of a young woman in the apartment
across the street, he is thrown into a murder mystery that hits much
too close to home.
SOCIAL MEDIA LINKS:
Adam Levine: @adamlevine
Blake Shelton: @blakeshelton
CTV is Canada's #1 private broadcaster. Featuring a wide range of
quality news, sports, information, and entertainment programming, CTV
has been Canada's most-watched television network for the past 10 years
in a row. CTV is a division of Bell Media, Canada's premier multimedia
company with leading assets in television, radio and digital. Bell
Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada's largest
communications company. More information about CTV can be found on the
network's website at ctv.ca.
- CTV -
Source: BBM Canada, overnight vs. overnight
For further information:
Matthew Almeida, CTV and CTV Two, 416.384.2629 or firstname.lastname@example.org
Allie Page, CTV and CTV Two, 416.384.4596 or email@example.com