The Score HD Launches on Shaw Cable and Shaw Direct

TORONTO, Oct. 20 /CNW/ - Score Media Inc. (TSX: SCR) today announced that The Score HD is now available to Shaw Cable and Shaw Direct customers. From the broadcasting of NBA games, Toronto Raptors basketball, WWE, EPL Soccer and NCAA match-ups to The Score's original programming hosted by the infamous Cabral "Cabbie" Richards to the hilarious Gerry Dee, Shaw Cable and Shaw Direct customers across the country now have access to The Score's hardcore sports entertainment in High Definition.

"We look forward to delivering The Score HD, including our signature short-form programming and our exciting line-up of live events, to Shaw customers across Canada," says John Levy, Chairman & CEO, Score Media Inc. "Our high value and high energy sports entertainment provides fans with a unique perspective on sports and we are excited for Shaw customers to have the opportunity to experience our content in high definition."

    
    About Score Media Inc.
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Score Media is a media company committed to delivering interactive and authentic sports entertainment. Created in 1997 in response to the growing desire for increased participation in the consumption of sports, the Company has now established itself as the home for hardcore sports fans. Score Media's primary asset, The Score Television Network ("The Score"), is a national specialty television service providing sports news, information, highlights and live event programming in more than 6.6 million homes across Canada. Score Media also operates Hardcore Sports Radio, a satellite radio network available across North America on SIRIUS Satellite Radio, and other interactive assets including theScore.com and Score Mobile. Growing from a team of 60 in 1997 to over 220 employees in 2009, Score Media is a revolutionizing interactive media company.

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SOURCE Score Media Inc.

For further information: For further information: Score Media: Sharon Lassman, Director, Communications, Score Media Inc., (416) 977-6787 x 2217, slassman@scoremedia.com

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Score Media Inc.

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