VALCOURT, QC, June 5, 2014 /CNW Telbec/ - BRP presents today the 2014
edition of the Formula 1 Grand Prix du Canada trophies.
This year's edition was created by a multinational trio of BRP
designers, Canadian Ghyslain Béland, Russian Alexei Mikhailov and
American Matt Tandrup, digitally shaped by computer, machined from raw
materials then handcrafted by artisans to ultimately form the trophy
that represents this year's Formula 1 Grand Prix du Canada.
"The Formula 1 Grand Prix du Canada 2014 trophy is a sculptured gesture
capturing this year's Racing Fever theme," said François Dumontier,
president and CEO of Octane Racing Group Inc, promoter of the Formula 1
Grand Prix du Canada. "For the fourth consecutive year, BRP has
delivered a unique work of art."
The clear glass cup's tips are shaped as an abstract form of the
Canadian maple leaf that has been frozen in time. The three
precision-built arms are representative of a racing line on the track,
painted a beautiful racing red, and the design of the prongs feature an
air intake shape symbolic of performance and speed. Combined together
in one trophy as a whole, the elements are styled in such a way to
evoke visually a work of art and an aerodynamic speed form, like that
of the Formula 1 car.
The team won their chance to create this illustrious trophy by
participating in a friendly competition within the Design & Innovation
Centre intended to stimulate the creative mindset. The trophy design
was selected among BRP designers by a special jury composed of
representatives of Octane Racing Group and BRP.
"Unique in Québec, our cutting-edge Design & Innovation Centre gathers
together first-class designers from all over the world," said Denys
Lapointe, senior vice-president, Design & Innovation. "A project such
as creating, developing and producing the Formula 1 Grand Prix du
Canada trophies allows BRP designers to stimulate their creativity and
show their versatility."
Spectators can take their photo with the trophy during the Open House on
June 5 and in the BRP booth near the Pont du Cosmos. Also at the booth
will be products from BRP's Ski-Doo, Sea-Doo, Evinrude, Rotax and
Can-Am brands, including a racing kart powered by a Rotax engine. Two
Canadian champions of Rotax karting, 10-year-old William Chayer and
23-year-old Ben Cooper, will sign autographs at 11:30 a.m. on June 7.
The one-of-a-kind Can-Am Spyder that will be sold at the Grand Evening
charity auction on June 5 will be featured in the booth as well on June
6-7-8. Lots to see and do - don't miss it!
BRP (TSX: DOO) is a global leader in the design, development,
manufacturing, distribution and marketing of powersports vehicles and
propulsion systems. Its portfolio includes Ski-Doo and Lynx
snowmobiles, Sea-Doo watercraft, Can-Am all-terrain and side-by-side
vehicles, Can-Am Spyder roadsters, Evinrude and Rotax marine propulsion
systems as well as Rotax engines for karts, motorcycles and
recreational aircraft. BRP supports its line of products with
a dedicated parts, accessories and clothing business. With annual
sales of over CA$3 billion from 105 countries, the Company employs
approximately 7,100 people worldwide.
About Octane Racing Group Inc.
A Canadian company established in Montréal, Octane Racing Group Inc. is
the promoter of the Formula 1 Grand Prix du Canada by virtue of an
agreement made with Formula One Administration Limited and Formula 1
World Championship Limited (together the holder of commercialization
rights to F1).
Ski-Doo, Lynx, Sea-Doo, Evinrude, Rotax, Can-Am and the BRP logo are
trademarks of Bombardier Recreational Products Inc. or its affiliates.
Image with caption: "Created by BRP, the trophy of the winner of the Formula 1 Grand Prix du Canada. (CNW Group/BRP)". Image available at: http://photos.newswire.ca/images/download/20140605_C8496_PHOTO_EN_41101.jpg
For further information:
Manager, Corporate Communications
National Press Officer
Formula 1 Grand Prix du Canada
Tel.: 514.350.4731 ext. 228